Purple Brooch

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

131K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

4.0%

Market size, estimated

$52Ka year

Top search term

purple brooch48K searches a year

Listings sell for $10.06 on average, from $3.76 to $35.45. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.06 that is $0 to $1K a year per listing.

Average price

$10.06under the $15 to $100 sweet spot

Price range

$3.76–$35.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

4.9%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #7,301 within Brooches & Pins. It carries 223 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#7,301in Brooches & Pins

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

223per listing

Listings tracked

87

22 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

1Amazon's first-year sales bar

Average brand age

31 months