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pull over shirts men

Skip it

High returns (11.7%) — this niche doesn't clear our bar today.

Market size 24Growth 79Conversion 11Competition 74Returns 1Price range 92Avg price 89Brand share 31Review moat 26Quality gap 63

Price range

Great$14.37–$29.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$20.65

avg listing price — sweet spot $15–$100

Growth

Great+69.1%

90-day search growth — must beat 0% to launch

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,862.09

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$95K

$95K/yr · 534K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Returns

Bad11.7%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, pull over shirts men is a $95K/yr Amazon United States market (534K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 47/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

pull over shirts men market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
$83K–$103K
units × avg price
Conversion rate
0.9%
Avg BSR
#117
Page quality
0%
Prime
100%
Sponsored
98%
Out of stock
0.9%
Avg brand age
37 months
Avg seller age
161 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

20

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

40%

Top 20: 78%

Open market

11%

  • COOFANDY28%
  • Alimens & Gentle26%
  • J.VER16%
  • ROUWELL10%
  • JEKAOYI6%
  • QOSOQ3%
  • Open — no brand owns it (9 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — +69.1% search growth over the last 90 days.
18K13KSpike '25Prime Day '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 2.3×

Top pull over shirts men search terms

  • linen button down shirt men93K/yr
  • coofandy shirts65K/yr
  • mens linen button down shirt51K/yr
  • mens short sleeve dress shirts wrinkle free26K/yr
  • linen short sleeve shirts for men22K/yr
  • mens black short sleeve button down shirt21K/yr
  • mens coofandy shirts22K/yr
  • coofandy long sleeve shirts for men27K/yr
  • button up short sleeve17K/yr
  • coofandy t shirts for men18K/yr
All search terms

Top pull over shirts men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$9K12%$11K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pull over shirts men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall30%

“not too tight either”

Quality-Overall16%

“Good quality”

Comfort-Overall9%

“Nice and comfortable”

Material Quality8%

“Beautiful material”

Value For Money5%

“Excellent value”

Color4%

“true to colour”

Weight Light3%

“The fabric is lightweight”

Soft Feel3%

“Soft & comfortable”

Breathability2%

“Very breathable”

Advertised Vs Actual Product2%

“As advertised”

What buyers complain about

Size-Overall30%

“It was huge”

Material Quality13%

“One of the shirts material is nearly shiny”

Quality-Overall7%

“Low Quality”

Advertised Vs Actual Product5%

“Not like the photo”

Color5%

“the color is nothing like the picture”

Collar Quality3%

“collar is bad”

Wrinkles2%

“However, it is NOT wrinkle resistant”

Thin2%

“is a bit thin”

Transparency2%

“not quite see through”

Stitch/Finish/Polish2%

“Thin, and stitching doesnt seem super sturdy”

Top return reasons

Size-Overall45%
Material Quality8%
Chest Fit8%
Length6%
Color5%
Shoulder Fit4%
Sleeve Fit4%
Thin3%
Advertised Vs Actual Product3%
Waist Fit2%

Common questions

Is pull over shirts men profitable to sell on Amazon United States?
The niche generates $95K/yr across 46 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is +69.1%. Flapen's verdict: Skip it (47/100).
How competitive is the pull over shirts men niche?
15 brands and 20 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in pull over shirts men?
Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 11.7% — above our launch gate.
When does demand for pull over shirts men peak?
Demand peaks in Jun–Jul; the busiest month runs 2.3× the quietest.
What does it cost to enter the pull over shirts men niche?
Listings span $14.37–$29.11; the average listing price is $20.65 (sweet spot $15–$100). The average incumbent carries 3,862 reviews — the moat a new listing must climb.