Promise Rings for Couples
FailAn estimated 11.5% of orders come back, so Promise Rings for Couples is a Fail.
- Flapen Score
- 49 / 100Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 4549
- Market size
- $125K/yr727K searches / yr
- 90-day growth
- +12.5%search demand this quarter
- Competition
- 17%top-5 click share · 32 brands · 35 sellers
Flapen Score
Promise Rings for Couples against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Promise Rings for Couples is stronger. Inside it, weaker.
Market
The Promise Rings for Couples market on Amazon at a glance
Shoppers on Amazon United States searched for Promise Rings for Couples 727K times last year and spent an estimated $125K. The top 5 brands take 68% of clicks. Demand peaks in Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 727K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.
- Searches, last 12 months
- 727K
- Growth, 90 days vs prior 90
- +12.5%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $125Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- marquise engagement ring338K searches a year
02 · Price
A sale here is worth $46.54.
Listings sell for $46.54 on average, from $11.00 to $309.99. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $46.54 that is $0 to $5K a year per listing.
- Average price
- $46.54inside the $15 to $100 sweet spot
- Price range
- $11.00–$309.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 11.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #794 within Wedding & Engagement. It carries 386 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 2.3%
- Average rank
- #794in Wedding & Engagement
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 386per listing
- Listings tracked
- 139
04 · Newcomers
10 of last year's 61 launches cleared the first-year sales bar.
61 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 61
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Promise Rings for Couples products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 17% of clicks. An open shelf where new products get seen.
Brands
32 falling
Sellers
35
Top-5 brand share
68%
Top 20: 96%
Top-5 click share
17%
Top 20: 42%
Open market
26%
- Brand 124%
- Brand 217%
- Brand 314%
- Brand 47%
- Brand 57%
- Brand 66%
Demand
Promise Rings for Couples search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 3.1×
Search terms
Top Promise Rings for Couples search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- marquise engagement ring338K/yr
- emerald cut engagement ring178K/yr
- radiant cut ring41K/yr
- oval engagement ring gold15K/yr
- 2 carat oval engagement ring19K/yr
- 2ct oval engagement ring14K/yr
- gold oval ring13K/yr
- 3ct oval engagement ring11K/yr
- 3 ct oval engagement ring8K/yr
- oval gold ring11K/yr
Reviews and returns
What reviews say buyers love and hate about Promise Rings for Couples
We read the reviews and the return reasons for every product selling here.
“Extremely huge”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Promise Rings for Couples questions
Answered from the same tracked data.









