project hail mary rocky plush
Worth a lookShows low returns (0.2%), but a small market ($40K/yr) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Review moat
Incredible55.13avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$24.70avg listing price — sweet spot $15–$100
Price range
Great$9.53–$99.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+31.7%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$40K$40K/yr · 94K searches
According to Flapen's Amazon United States niche tracking, project hail mary rocky plush is a $40K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 84% of demand. Verdict: Worth a look — 53/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
project hail mary rocky plush market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- $49K–$62K
- units × avg price
- Conversion rate
- 1.7%
- Avg BSR
- #9,855
- Page quality
- 0%
- Prime
- 56%
- Sponsored
- 88%
- Out of stock
- 17.6%
- Avg brand age
- 22 months
- Avg seller age
- 160 days
Competition & brand share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
10
Sellers
15
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
10%
- BTLYUIOAPE30%
- Project Hail Mary24%
- Generic15%
- LARUTOHT8%
- FAFVBING7%
- YLDBWDX6%
- Open — no brand owns it (4 brands, 10%)
Top project hail mary rocky plush search terms
- project hail mary rocky plush29K/yr
- rocky project hail mary plush17K/yr
- project hail mary plush11K/yr
- rocky figurine project hail mary4K/yr
- project hail mary rocky figurine4K/yr
- hail mary rocky plush5K/yr
- project hail mary merch rocky plush4K/yr
- project hail mary rocky toy6K/yr
- rocky project hail mary toy4K/yr
- rocky hail mary plush2K/yr
Top project hail mary rocky plush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Project Hail Mary Plush Movie-Inspired Stuffed Animal Plushie Keychain Project Hail Mary Merch for Sci-Fi Fans
BTLYUIOAPE$9.533.1★5 rev
LARUTOHT Rocky Stuffed Animal Soft Alien Plush Throw Pillow Cute Rocky Plush Toy Collectible Stuffed Animals for Movie Fans (Green)
LARUTOHT$23.024.7★26 rev
Project Hail Mary Rocky 8-Inch Collector Figure | Official Merch
Project Hail Mary$39.800.0★0 rev
Project Hail Mary Rocky Plush T o y Throw Pillow (1pcs)
Generic$13.964.4★28 rev
Project Hail Mary Grace Rocky Save Stars Poster Tote Bag
Project Hail Mary$24.994.6★3 rev
Newest
by launch date
YLDBWDX Project Hail Mary Rocky Handmade Pendant Crocheted Keychain Finished Bag Decoration Collectible Figurine Stuffed Pillow for Sci-Fi Fans
YLDBWDX$14.977 rev
Project Mary Hail Rocky P l u s h T o y Throw Pillow Amaze Meme Movie-Inspired 15 Years Old+(1PCS)
Generic$21.4811 rev
PYBHMYTR Artemis 2 Rise Plush Keychain Artemis II Moon Mission Plushies with Embroidered Hat Collectible Rise Stuffed Animals for Fans (Rise Keychain)
PYBHMYTR$14.995 rev
FAFVBING Five-Legged Rock Spider Alien Plush Toy Soft Rock Spider Stuffed Animal Pillow Cuddly Sci-Fi Creature Plushie for Fans Kids Adults (Large)
FAFVBING$25.7415 rev
Project Hail Mary Rocky Plush T oy Amaze Meme Throw Pillow Movie-Inspired Collectible Figurine Stuffed Animal Pillow for Sci-Fi Fans
Generic$9.9317 rev
Trending
90-day click momentumYLDBWDX Project Hail Mary Rocky Handmade Pendant Crocheted Keychain Finished Bag Decoration Collectible Figurine Stuffed Pillow for Sci-Fi Fans
YLDBWDX$14.973.3★
FAFVBING Five-Legged Rock Spider Alien Plush Toy Soft Rock Spider Stuffed Animal Pillow Cuddly Sci-Fi Creature Plushie for Fans Kids Adults (Large)
FAFVBING$25.744.3★
Project Mary Hail Rocky P l u s h T o y Throw Pillow Amaze Meme Movie-Inspired 15 Years Old+(1PCS)
Generic$21.484.6★
LARUTOHT Rocky Stuffed Animal Soft Alien Plush Throw Pillow Cute Rocky Plush Toy Collectible Stuffed Animals for Movie Fans (Green)
LARUTOHT$23.024.7★
PYBHMYTR Artemis 2 Rise Plush Keychain Artemis II Moon Mission Plushies with Embroidered Hat Collectible Rise Stuffed Animals for Fans (Rise Keychain)
PYBHMYTR$14.994.8★
What buyers say about project hail mary rocky plush
What buyers praise and complain about, mined from review topics.What buyers love
“Decent quality”
“Fits the size”
“Awesome build design”
“Fun to build”
“It's very soft and squishable”
“It made a nice gift”
“Worth it”
“thoroughly enjoyed putting this together”
“This plush is a perfect blend of cute and collectible”
“Product as described”
What buyers complain about
“Shirts run small”
“Tiny Piece of Garbage”
“I havent finished assembling them yet”
“over priced”
“it doesnt look like the pictures”
“Poor stitching”
“It doesnt stand up very well”
“It smells like cat pee”
“the print is already flaking off just a couple weeks later”
“This wont last long”
Top return reasons
Common questions
- Is project hail mary rocky plush profitable to sell on Amazon United States?
- The niche generates $40K/yr across 16 tracked products. 8 of 16 products launched in the last 360 days are still selling. 90-day search growth is +31.7%. Flapen's verdict: Worth a look (53/100).
- How competitive is the project hail mary rocky plush niche?
- 10 brands and 15 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in project hail mary rocky plush?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Assembly/Installation. The return rate is 0.2%.
- What does it cost to enter the project hail mary rocky plush niche?
- Listings span $9.53–$99.58; the average listing price is $24.70 (sweet spot $15–$100). The average incumbent carries 55 reviews — the moat a new listing must climb.