Princess Shoes

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $417K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-5.5%

Conversion, latest week

1.6%

Market size, estimated

$417Ka year

Peak month

December2.9× the quietest month

Top search term

princess shoes238K searches a year

Listings sell for $22.38 on average, from $9.64 to $40.27. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $22.38 that is $6K to $11K a year per listing.

Average price

$22.38inside the $15 to $100 sweet spot

Price range

$9.64–$40.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

4.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #81 within Girls. It carries 3,551 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

99%

Out of stock, average day

1.3%

Average rank

#81in Girls

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

3,551per listing

Listings tracked

70

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months