Princess Backpack

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +178.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $188K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

+178.3%

Conversion, latest week

0.3%

Market size, estimated

$188Ka year

Peak month

August15.1× the quietest month

Top search term

simple modern backpack358K searches a year

Listings sell for $37.80 on average, from $17.54 to $95.30. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $37.80 that is $9K to $19K a year per listing.

Average price

$37.80inside the $15 to $100 sweet spot

Price range

$17.54–$95.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$9K–$19K

Returns

4.9%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #3,686 within Backpacks. It carries 2,477 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

97%

Out of stock, average day

14.3%

Average rank

#3,686in Backpacks

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

2,477per listing

Listings tracked

39

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

34 months