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prime day deals today 2023 kitchen

Skip it

A small market ($4K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 100Conversion 5Competition 72Returns 22Price range 45Avg price 40Brand share 82Review moat 17Quality gap 70

Growth

Incredible+428.2%

90-day search growth — must beat 0% to launch

Brand share

Great53%

top-5 brand share — no brand owns this niche

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Okay$3.18–$24.73

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.74

avg listing price — sweet spot $15–$100

Returns

Bad5.9%

return rate — above 5% kills the launch gate

Review moat

Bad19,245.25

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$4K

$4K/yr · 99K searches

According to Flapen's Amazon United States niche tracking, prime day deals today 2023 kitchen is a $4K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Jun–Jul–Oct. Verdict: Skip it — 49/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

prime day deals today 2023 kitchen market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
$11K–$13K
units × avg price
Conversion rate
0.4%
Avg BSR
#104
Page quality
0%
Prime
94%
Sponsored
84%
Out of stock
0.0%
Avg brand age
55 months
Avg seller age
151 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 rising

Sellers

77

Top-5 brand share

53%

Top 20: 96%

Top-5 click share

42%

Top 20: 85%

Open market

41%

  • XIEERDUO17%
  • AUTOMET10%
  • CULAYII10%
  • ATHMILE9%
  • WIHOLL8%
  • Hanes7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +428.2% search growth over the last 90 days.
30K20KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Oct · busiest ÷ quietest = 16.3×

Top prime day deals today 2023 kitchen search terms

  • prime day deal31K/yr
  • best prime deals32K/yr
  • todays prime deals21K/yr
  • all prime deals6K/yr
  • todays deals clearance prime5K/yr
  • prine deals3K/yr
  • deal of the day prime2K/yr
All search terms

Top prime day deals today 2023 kitchen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$21910%$43715%$65620%$8741001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about prime day deals today 2023 kitchen

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall25%

“Comfortable to wear”

Size-Overall21%

“Awesome fit”

Soft Feel8%

“They are smooth”

Quality-Overall5%

“is well made”

Value For Money5%

“great value”

Color3%

“Color as described”

Material Quality3%

“Great Material”

Stretchability/Expandability/Elasticity2%

“Comfortable and stretchy”

Advertised Vs Actual Product2%

“exactly as pictured”

Shape/Style2%

“This is an absolutely beautiful dress”

What buyers complain about

Size-Overall22%

“Didn't fit”

Strap/String Quality5%

“No adjustable straps”

Quality-Overall5%

“Low quality”

Material Quality5%

“Flimsy material”

Thickness4%

“The thinnest material you can imagine”

Comfort-Overall3%

“Not comfortable”

Smell2%

“Weird smell”

Advertised Vs Actual Product2%

“False advertisement”

Transparency2%

“they are definitely more on the transparent side”

Shape/Style2%

“Shapeless”

Top return reasons

Size-Overall46%
Chest Fit11%
Length6%
Material Quality6%
Waist Fit5%
Thin4%
Advertised Vs Actual Product3%
Color2%
Transparency2%
Shape/Style2%

Common questions

Is prime day deals today 2023 kitchen profitable to sell on Amazon United States?
The niche generates $4K/yr across 32 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is +428.2%. Flapen's verdict: Skip it (49/100).
How competitive is the prime day deals today 2023 kitchen niche?
24 brands and 77 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in prime day deals today 2023 kitchen?
Top complaints mined from reviews: Size-Overall, Strap/String Quality, Quality-Overall. The return rate is 5.9% — above our launch gate.
When does demand for prime day deals today 2023 kitchen peak?
Demand peaks in Jun–Jul–Oct; the busiest month runs 16.3× the quietest.
What does it cost to enter the prime day deals today 2023 kitchen niche?
Listings span $3.18–$24.73; the average listing price is $10.74 (sweet spot $15–$100). The average incumbent carries 19,245 reviews — the moat a new listing must climb.