Previously Purchased Items

Shoppers searched for this 523K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

523K

Growth, 90 days vs prior 90

-33.1%

Conversion, latest week

0.4%

Market size, estimated

$22Ka year

Peak month

February1.8× the quietest month

Top search term

buy it again90K searches a year

Listings sell for $12.13 on average, from $1.66 to $24.66. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $12.13 that is $0 to $1K a year per listing.

Average price

$12.13under the $15 to $100 sweet spot

Price range

$1.66–$24.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

4.2%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #586 within Earrings. It carries 4,180 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

81%

Out of stock, average day

0.0%

Average rank

#586in Earrings

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

4,180per listing

Listings tracked

43

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

60 months