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Preppy Cowgirl Costume

Fail

Shoppers spend an estimated $18K a year here, so Preppy Cowgirl Costume is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$18K/yr77K searches / yr
90-day growth
-24.6%search demand this quarter
Competition
63%top-5 click share · 11 brands · 13 sellers

Flapen Score

Preppy Cowgirl Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Preppy Cowgirl Costume is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Preppy Cowgirl Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Preppy Cowgirl Costume 77K times last year and spent an estimated $18K. The top 5 brands take 63% of clicks. Demand peaks in Sep–Oct. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
-24.6%
Conversion, latest week
1.0%
Market size, estimated
$18Ka year
Peak month
October78.1× the quietest month
Top search term
pink cowgirl costume14K searches a year

02 · Price

A sale here is worth $24.35.

Listings sell for $24.35 on average, from $9.77 to $46.46. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $24.35 that is $0 to $2K a year per listing.

Average price
$24.35inside the $15 to $100 sweet spot
Price range
$9.77–$46.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #2,604 within Dance. It carries 702 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.0%
Average rank
#2,604in Dance
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
702per listing
Listings tracked
11

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Preppy Cowgirl Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

13

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

31%

  • Brand 119%
  • Brand 218%
  • Brand 311%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Preppy Cowgirl Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 78.1×

Search terms

Top Preppy Cowgirl Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink cowgirl costume14K/yr
  • pink cow girl2K/yr
  • preppy halloween costumes21K/yr
  • preppy cowgirl4K/yr
  • preppy costume5K/yr
  • preppy halloween costumes for girls6K/yr
  • pink cowgirl costume for women5K/yr
  • preppy halloween costume3K/yr
  • preppy cowgirl costume9K/yr
  • preppy cowgirl costume for girls 10-122K/yr

Reviews and returns

What reviews say buyers love and hate about Preppy Cowgirl Costume

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Quality-Overall”
9.7%of orders come back
“Cheap”
A buyer, on “Quality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Preppy Cowgirl Costume questions

Answered from the same tracked data.