Postpartum Shorts
MaybeSearch demand grew +142.6% this quarter. But shoppers spend an estimated $26K a year here, so Postpartum Shorts is a Maybe.
- Flapen Score
- 54 / 100Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 4554
- Market size
- $26K/yr118K searches / yr
- 90-day growth
- +142.6%search demand this quarter
- Competition
- 33%top-5 click share · 31 brands · 45 sellers
Flapen Score
Postpartum Shorts against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Postpartum Shorts is stronger. Inside it, weaker.
Market
The Postpartum Shorts market on Amazon at a glance
Shoppers on Amazon United States searched for Postpartum Shorts 118K times last year and spent an estimated $26K. The top 5 brands take 65% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +142.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.
- Searches, last 12 months
- 118K
- Growth, 90 days vs prior 90
- +142.6%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $26Ka year
- Top search term
- postpartum shorts48K searches a year
02 · Price
A sale here is worth $23.29.
Listings sell for $23.29 on average, from $9.07 to $65.99. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $23.29 that is $0 to $2K a year per listing.
- Average price
- $23.29inside the $15 to $100 sweet spot
- Price range
- $9.07–$65.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 5.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #4,035 within Shops. It carries 6,042 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 1.5%
- Average rank
- #4,035in Shops
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 6,042per listing
- Listings tracked
- 60
04 · Newcomers
4 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Postpartum Shorts products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Ingrid & Isabel | Basics Postpartum Active Shorts | Tummy Control Shorts for Women (Black | Medium)
- Price
- $35.86
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 2y ago

Frida Mom 8pc Postpartum Underwear Disposable Boyshort Panties Seamless Stretch Support New Mom Essentials Size M/L (28in-42in)
- Price
- $9.53
- Rating
- 4.7/5
- Reviews
- 19,438
- Age
- 7y ago

Blooming Jelly Womens Workout Shorts Athletic Running Elastic High Waisted Black Gym Yoga Shorts with Zipper Pockets (Black Medium)
- Price
- $19.61
- Rating
- 4.5/5
- Reviews
- 1,777
- Age
- 3y ago

Ingrid & Isabel | Basics Postpartum Active Shorts | Tummy Control Shorts for Women (Black | Small)
- Price
- $35.09
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 2y ago

Frida Mom 8pc Postpartum Underwear Disposable Boyshort Panties Stretch Support New Mom Essentials Medium (28in-42in)
- Price
- $14.92
- Rating
- 4.7/5
- Reviews
- 19,438
- Age
- 1y ago
Trending
estimated 90-day click momentum
Momcozy High Waisted Tummy Control Shorts Black
- Price
- $41.74
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 3mo ago

BALENNZ 5 Pack Womens Athletic Shorts with Zipper Pockets Activewear Elastic Waist Workout Gym Running Shorts Medium
- Price
- $32.35
- Rating
- 4.6/5
- Reviews
- 748
- Age
- 1y ago

Ingrid & Isabel Active Postpartum Skort | Built-in Shorts (Black | Medium)
- Price
- $65.99
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 1y ago

Ekouaer Breastfeeding Pajamas for Women Adjustable Waistband Maternity Side Ruched Tank Top & Shorts Postpartum Pjs Set Black L
- Price
- $20.73
- Rating
- 4.5/5
- Reviews
- 927
- Age
- 4y ago

Ekouaer 2 Pack Maternity Sleepshirts Double Layer Postpartum Sleepshirts Short Sleeve Breastfeeding Nursing Clothes Tops & Shorts L Black/Dark Red
- Price
- $31.84
- Rating
- 4.6/5
- Reviews
- 306
- Age
- 1y ago
Newest
by launch date
Momcozy High Waisted Tummy Control Shorts Black
- Price
- $41.74
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 3mo ago

Frida Mom 8pc Postpartum Underwear Disposable Boyshort Panties Stretch Support New Mom Essentials Medium (28in-42in)
- Price
- $14.92
- Rating
- 4.7/5
- Reviews
- 19,438
- Age
- 1y ago

Ingrid & Isabel Active Postpartum Skort | Built-in Shorts (Black | Medium)
- Price
- $65.99
- Rating
- 4.4/5
- Reviews
- 25
- Age
- 1y ago

KIRUNDO 2 Piece Sets for Women Summer Lounge Sets Casual Oversized Tshirts Shorts Matching Airport Travel Outfits Postpartum(Black Medium)
- Price
- $26.25
- Rating
- 4.4/5
- Reviews
- 280
- Age
- 1y ago

KIRUNDO 2 Piece Sets for Women Summer Lounge Sets Casual Oversized Tshirts Shorts Matching Airport Travel Outfits Postpartum(Blue Medium)
- Price
- $30.37
- Rating
- 4.4/5
- Reviews
- 280
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
31 rising
Sellers
45
Est. top-5 brand share
65%
Top 20: 93%
Est. top-5 click share
33%
Top 20: 67%
Open market
31%
- Blooming Jelly23%
- Ingrid & Isabel19%
- Frida Mom12%
- Ekouaer6%
- ANRABESS5%
- BMJL4%
Search terms
Top Postpartum Shorts search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- postpartum shorts48K/yr
- blooming jelly shorts27K/yr
- postpartum shorts for women15K/yr
- post partum shorts13K/yr
- post partum shorts for women5K/yr
- blooming jelly shorts for women3K/yr
- blooming jelly womens quick-dry running shorts workout sport layer active shorts with pockets 1.752K/yr
- c section shorts4K/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Postpartum Shorts questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









