popvil swimsuits for women
Worth a lookShows a fragmented shelf (top 5 take 10% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible10%top-5 click share — an open shelf
Avg price
Incredible$37.71avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Great$15.82–$123.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+64.8%90-day search growth — must beat 0% to launch
Review moat
Good843.02avg incumbent reviews — the moat a new listing must climb
Market size
Good$345K$345K/yr · 3.2M searches
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Returns
Bad13.2%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, popvil swimsuits for women is a $345K/yr Amazon United States market (3.2M searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Mar–May–Jun–Jul. Verdict: Worth a look — 58/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
popvil swimsuits for women market data
- Units sold / yr
- 10K–13K
- avg 0–100/product
- Revenue / yr
- $377K–$471K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #472
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 94%
- Out of stock
- 5.7%
- Avg brand age
- 36 months
- Avg seller age
- 160 days
Competition & brand share
Clicks spread well past the top 5 (10% combined) — an open shelf where new products get seen.Brands
43 falling
Sellers
63
Top-5 brand share
81%
Top 20: 95%
Top-5 click share
10%
Top 20: 28%
Open market
30%
- popvil56%
- Lands' End8%
- Blooming Jelly3%
- Holipick1%
- Daci1%
- Eomenie1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +64.8% search growth over the last 90 days.Peak months: Mar, May, Jun, Jul · busiest ÷ quietest = 41.8×
Top popvil swimsuits for women search terms
- popvil swimsuits for women1.1M/yr
- lands end swimsuits women413K/yr
- popvil336K/yr
- plus size swim suit147K/yr
- athletic swimsuits for women185K/yr
- plus size womens swimsuits116K/yr
- neon bathing suits for women119K/yr
- plus size swim suits107K/yr
- swimdress for women tummy control96K/yr
- womens swimsuit with skirt63K/yr
Top popvil swimsuits for women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
popvil High Waisted Bikini Sets for Women Tummy Control Swimsuits 3 Piece Bathing Suits Neon Swimwear with Skirt 2026
popvil$38.804.1★489 rev
popvil High Waisted Bikini Sets for Women Tummy Control Swimsuits 3 Piece Bathing Suits Neon Swim Suit with Skirt 2026 Black Purple Large
popvil$39.534.1★489 rev
popvil High Waisted Bikini Sets for Women Tummy Control Swimsuits 3 Piece Bathing Suits Neon Swimwear with Skirt 2026
popvil$38.784.1★489 rev
popvil Women One Piece Swimsuit 2026 Sexy Neon Color Block Bathing Suit for Women Back Strappy Low Back Slimming Swimwear Black Large
popvil$36.994.5★88 rev
popvil Womens High Waisted Bikini Sets Neon Two Piece 2026 Swimsuit Sporty Adjustable Straps 2 piece Bathing Suit Ladies Beach Summer Black
popvil$30.164.5★175 rev
Newest
by launch date
popvil High Waisted Bikini Sets 2026 Neon Two Piece Swimsuits for Women mid Rise Textured Smocked V Neck 2 Piece Bathing Suits Summer Ladies Beach Turquoise
popvil$38.6721 rev
Womens High Waisted Bikini Set Two Piece Color Block Swimsuit Neon Triangle Bathing Suit with Criss Cross Tie Back
popvil$37.264 rev
popvil Womens One Piece Swimsuit Tummy Control V Neck Cutout Bathing Suit Adjustable Straps Back Tie Slimming Shapewear Monokini Black Large
popvil$37.3422 rev
popvil Women 3 Piece Swimsuits 2026 High Waisted Bikini Sets with Skirt Modest Neon Sporty Tummy Control Bathing Suits Ladies Beach Summer Sky Blue
popvil$41.5636 rev
popvil High Waisted Bikini Sets 2026 Two Piece Tummy Control Swimsuits for Women Cheeky Leopard Print Sexy Bathing Suits Ladies Beach Summer Leopard
popvil$32.0459 rev
Trending
90-day click momentumpopvil High Waisted Bikini Sets 2026 Neon Two Piece Swimsuits for Women mid Rise Textured Smocked V Neck 2 Piece Bathing Suits Summer Ladies Beach Turquoise
popvil$38.674.1★
popvil High Waisted Bikini Sets for Women 3 Piece Swimsuits Tummy Control Bathing Suits with Skirt Beach Vacation 2026 Black Purple L
popvil$38.464.0★
popvil Women 3 Piece Swimsuits 2026 High Waisted Bikini Sets with Skirt Modest Neon Sporty Tummy Control Bathing Suits Ladies Beach Summer Sky Blue
popvil$41.564.0★
popvil High Waisted Bikini Sets for Women Tummy Control Swimsuits 3 Piece Bathing Suits Neon Swimwear with Skirt 2026 Darkblue
popvil$38.694.1★
popvil Womens One Piece Swimsuit Tummy Control V Neck Cutout Bathing Suit Adjustable Straps Back Tie Slimming Shapewear Monokini Black Large
popvil$37.344.2★
What buyers say about popvil swimsuits for women
What buyers praise and complain about, mined from review topics.What buyers love
“Very flattering fit”
“Really comfortable”
“Very flattering”
“Colors are beautiful”
“It feels much higher quality than I expected”
“Good material”
“Great value”
“I like the adjustable straps”
“The design is cute”
“As advertised”
What buyers complain about
“very long”
“Color was off”
“Tight in bust”
“Not flattering”
“Not well made”
“a little short waisted”
“Broken strap”
“shortness is challenging”
“Falling apart”
“which made it uncomfortable to move around”
Top return reasons
Common questions
- Is popvil swimsuits for women profitable to sell on Amazon United States?
- The niche generates $345K/yr across 318 tracked products. 73 of 182 products launched in the last 360 days are still selling. 90-day search growth is +64.8%. Flapen's verdict: Worth a look (58/100).
- How competitive is the popvil swimsuits for women niche?
- 43 brands and 63 sellers compete. The top 5 products take 10% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in popvil swimsuits for women?
- Top complaints mined from reviews: Size-Overall, Color, Chest Fit. The return rate is 13.2% — above our launch gate.
- When does demand for popvil swimsuits for women peak?
- Demand peaks in Mar–May–Jun–Jul; the busiest month runs 41.8× the quietest.
- What does it cost to enter the popvil swimsuits for women niche?
- Listings span $15.82–$123.32; the average listing price is $37.71 (sweet spot $15–$100). The average incumbent carries 843 reviews — the moat a new listing must climb.