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Pool Shirt

Maybe

Search demand grew +117.0% this quarter. But shoppers spend an estimated $27K a year here, so Pool Shirt is a Maybe.

Flapen Score
52
52 / 100
Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 45
Market size
$27K/yr105K searches / yr
90-day growth
+117.0%search demand this quarter
Competition
20%top-5 click share · 27 brands · 45 sellers

Flapen Score

Pool Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pool Shirt is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pool Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Pool Shirt 105K times last year and spent an estimated $27K. The top 5 brands take 67% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +117.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
105K
Growth, 90 days vs prior 90
+117.0%
Conversion, latest week
1.5%
Market size, estimated
$27Ka year
Top search term
pool shirt12K searches a year

02 · Price

A sale here is worth $17.45.

Listings sell for $17.45 on average, from $8.52 to $35.21. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $17.45 that is $0 to $2K a year per listing.

Average price
$17.45inside the $15 to $100 sweet spot
Price range
$8.52–$35.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
7.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #568 within Swim. It carries 4,155 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#568in Swim
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
4,155per listing
Listings tracked
131

04 · Newcomers

5 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
5Amazon's first-year sales bar
Average brand age
40 months

Products

Top Pool Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

27 falling

Sellers

45

Top-5 brand share

67%

Top 20: 97%

Top-5 click share

20%

Top 20: 44%

Open market

28%

  • Brand 138%
  • Brand 29%
  • Brand 39%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Pool Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 5.2× · 11 of 12 months tracked

Search terms

Top Pool Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pool shirt12K/yr
  • speedo swim shirt men12K/yr
  • short sleeve sun shirts for men9K/yr
  • black swim shirt men7K/yr
  • mens sun shirt short sleeve6K/yr
  • speedo rash guard men7K/yr
  • spf shirts for men short sleeve7K/yr
  • speedo swim shirt6K/yr
  • speedo mens swim shirt5K/yr
  • mens sun shirts uv protection short sleeve5K/yr

Reviews and returns

What reviews say buyers love and hate about Pool Shirt

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
22%of negative reviews mention “Size-Overall”
7.4%of orders come back
“Sized wrong”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Pool Shirt questions

Answered from the same tracked data.