pool shirt
Worth a lookShows demand growing +117.0% this quarter, but a small market ($27K/yr) keeps it on the watch list.
Growth
Incredible+117.0%90-day search growth — must beat 0% to launch
Competition
Incredible20%top-5 click share — an open shelf
Avg price
Great$17.45avg listing price — sweet spot $15–$100
Price range
Great$8.52–$35.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,155.26avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Returns
Bad7.4%return rate — above 5% kills the launch gate
Market size
Bad$27K$27K/yr · 105K searches
According to Flapen's Amazon United States niche tracking, pool shirt is a $27K/yr Amazon United States market (105K searches/yr). The top 5 brands hold 67% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
pool shirt market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $26K–$35K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #568
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 1.0%
- Avg brand age
- 40 months
- Avg seller age
- 151 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
27 falling
Sellers
45
Top-5 brand share
67%
Top 20: 97%
Top-5 click share
20%
Top 20: 44%
Open market
28%
- Speedo38%
- Amazon Essentials9%
- Roadbox9%
- MAGCOMSEN6%
- Willit5%
- Boladeci4%
Demand
Weekly Amazon search volume, last 45 weeks — +117.0% search growth over the last 90 days.Top pool shirt search terms
- pool shirt12K/yr
- speedo swim shirt men12K/yr
- short sleeve sun shirts for men9K/yr
- black swim shirt men7K/yr
- mens sun shirt short sleeve6K/yr
- speedo rash guard men7K/yr
- spf shirts for men short sleeve7K/yr
- speedo swim shirt6K/yr
- speedo mens swim shirt5K/yr
- mens sun shirts uv protection short sleeve5K/yr
Top pool shirt products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Speedo Mens UV Swim Shirt Easy Long Sleeve Regular Fit Peacoat Large
Speedo$25.264.5★1,414 rev
Speedo Mens Uv Swim Shirt Short Sleeve Regular Fit Solid White
Speedo$19.884.6★2,110 rev
Speedo Mens Uv Swim Shirt Short Sleeve Regular Fit Solid Peacoat
Speedo$24.814.6★2,110 rev
Amazon Essentials Mens Slim-Fit Short-Sleeve Quick-Dry UPF 50 Swim Tee Breathable Stretchable Fabric Raglan Seams Black XX-Large
Amazon Essentials$11.544.6★13,692 rev
Speedo Mens UV Swim Shirt Easy Long Sleeve Regular Fit White Small
Speedo$22.014.5★1,414 rev
Newest
by launch date
Nakvoc Mens Swim Shirts Short Sleeve UPF 50+ Sun Protection Quick Dry Fishing Water Beach Shirt(Black XL)
Nakvoc$10.3640 rev
Pudolla Mens Fishing Swim Shirts Short Sleeve Sun Protection UV UPF 50+ SPF T-Shirt(White_Coconut_Tree XL)
Pudolla$17.93110 rev
Quiksilver Mens Swimwear Regular Fit UPF 50 Short Sleeve Sun Tee Rash Guard Shirt Navy X-Large
Quiksilver$19.51190 rev
Mens UPF 50+ Swim Shirts Sun Protection Short Sleeve Rash Guard Quick Dry T-Shirt for Fishing and Surfing Lake Blue
4ucycling$8.90769 rev
Mens UPF 50+ Sun Protection Dry Fit Workout T-Shirts Rash Guard Swim Shirts Moisture Wicking Tee for Athletic Beach Hiking (Gradient Blue L)
G Gradual$17.38646 rev
Trending
90-day click momentumNakvoc Mens Swim Shirts Short Sleeve UPF 50+ Sun Protection Quick Dry Fishing Water Beach Shirt(Black XL)
Nakvoc$10.364.5★
Speedo Mens Uv Swim Shirt Short Sleeve Loose Fit Easy Tee Peacoat Uv Swim Shirt Short Sleeve Loose Fit Easy Tee
Speedo$29.884.6★
Pudolla Mens Fishing Swim Shirts Short Sleeve Sun Protection UV UPF 50+ SPF T-Shirt(White_Coconut_Tree XL)
Pudolla$17.934.6★
Quiksilver Mens Swimwear Regular Fit UPF 50 Short Sleeve Sun Tee Rash Guard Shirt Navy X-Large
Quiksilver$19.514.5★
Willit Mens Rashguard Swim Shirt Short Sleeve UPF 50+ Sun Protection SPF Quick Dry Water Shirt Blue L
Willit$16.984.6★
What buyers say about pool shirt
What buyers praise and complain about, mined from review topics.What buyers love
“Not too tight”
“stays comfortable”
“Excellent Quality”
“Good deal”
“Excellent material”
“The colors are vivid”
“So soft”
“The fabric feels lightweight”
“As advertised”
“Nice look and feel”
What buyers complain about
“Sized wrong”
“Poor quality control”
“Cheap material”
“The color does not match the picture though”
“Arrived full of wrinkles”
“look at the repulsive stains that are on it”
“It isnt as thick as rashguards I typically buy for my kids”
“Doesn't stretch and tight across arms ans chest area”
“This whole thing is a fraud”
“So durability is questionable”
Top return reasons
Common questions
- Is pool shirt profitable to sell on Amazon United States?
- The niche generates $27K/yr across 131 tracked products. 5 of 22 products launched in the last 360 days are still selling. 90-day search growth is +117.0%. Flapen's verdict: Worth a look (52/100).
- How competitive is the pool shirt niche?
- 27 brands and 45 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in pool shirt?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 7.4% — above our launch gate.
- What does it cost to enter the pool shirt niche?
- Listings span $8.52–$35.21; the average listing price is $17.45 (sweet spot $15–$100). The average incumbent carries 4,155 reviews — the moat a new listing must climb.