Ponytail Beanies for Women

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -79.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months

209K

Growth, 90 days vs prior 90

-79.0%

Conversion, latest week

0.2%

Market size, estimated

$5Ka year

Peak month

December46.7× the quietest month

Top search term

ponytail beanie46K searches a year

Listings sell for $14.77 on average, from $6.47 to $27.36. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.77 that is $1K to $4K a year per listing.

Average price

$14.77under the $15 to $100 sweet spot

Price range

$6.47–$27.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

5.8%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #1,433 within Skullies & Beanies. It carries 2,307 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#1,433in Skullies & Beanies

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

2,307per listing

Listings tracked

33

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months