Polo Shoes

Shoppers searched for this 847K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months

847K

Growth, 90 days vs prior 90

+3.2%

Conversion, latest week

0.1%

Market size, estimated

$57Ka year

Peak month

December1.6× the quietest month

Top search term

zapatos polo ralph lauren para hombre108K searches a year

Listings sell for $84.87 on average, from $24.49 to $231.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $84.87 that is $0 to $8K a year per listing.

Average price

$84.87inside the $15 to $100 sweet spot

Price range

$24.49–$231.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

7.0%of orders · Amazon United States median 2.1%

34% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.7% of listings are out of stock. The average listing ranks #2,117 within Shoes. It carries 1,406 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

34%

Prime listings

100%

Out of stock, average day

26.7%

Average rank

#2,117in Shoes

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

1,406per listing

Listings tracked

223

49 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

49

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months