political pins
Skip itSoft demand (-61.1% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible34.39avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great33%top-5 click share — an open shelf
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Avg price
Bad$8.07avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$21K$21K/yr · 94K searches
Growth
Bad-61.1%90-day search growth — must beat 0% to launch
Price range
Bad$4.78–$14.86cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, political pins is a $21K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 39/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
political pins market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $24K–$32K
- units × avg price
- Conversion rate
- 2.8%
- Avg BSR
- #55,039
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 14%
- Out of stock
- 5.7%
- Avg brand age
- 41 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
21 falling
Sellers
34
Top-5 brand share
77%
Top 20: 99%
Top-5 click share
33%
Top 20: 72%
Open market
21%
- Generic47%
- Lunch Money18%
- Limecute6%
- WACKYBUTTONS.COM YOUR SOURCE FOR QUALITY BUTTONS5%
- Presidential Election Historical Center3%
- Apex Imports2%
Demand
Weekly Amazon search volume, last 16 weeks — -61.1% search growth over the last 90 days.Top political pins search terms
- anti trump pins24K/yr
- political pins15K/yr
- anti trump buttons11K/yr
- anti trump pin8K/yr
- fuck trump pin7K/yr
- equality pin4K/yr
- anti trump buttons and pins5K/yr
- political buttons5K/yr
- protest pins8K/yr
- anti trump pins and buttons6K/yr
Top political pins products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Anti-Trump Buttons - Anti President Trump pins - Set of 8 2.25 inches
Generic$13.944.6★26 rev
Dear World We Hate Him Too Political Protest Button Pin Anti-Trump Badge 2.25 Inches
Lunch Money$7.244.1★4 rev
4 Pack Anti Trump 86 47 Pro-America Anti-Trump Resist Are We Great Yet Trump Pins And Button Circle Badges Round Chest Pins Brooch Decor
Limecute$10.024.4★51 rev
Political Button Pro-America Anti-Trump Design 2.25 Inches Badge Pin
Generic$6.964.7★31 rev
5 Pack - No Trump Red Slash Political Activism Protest Pinback Buttons - 2.25 Inch
WACKYBUTTONS.COM YOUR SOURCE FOR QUALITY BUTTONS$6.865.0★2 rev
Newest
by launch date
TWO Fuck Trump Buttons FDT Resist Protest President Trump (1.25 Inch)
Brian Bula$6.951 rev
Political Button Badge Pin Were Sorry World Our President Is an Idiot Anti Trump Resist 2.25 Inch Pinback
Lunch Money$6.960 rev
Trump is Everything We Teach Our Children Not To Be Political Statement Button Pin Badge 2.25 Inch Anti-Trump Message Design
Lunch Money$7.021 rev
Dear World We Hate Him Too Political Protest Button Pin Anti-Trump Badge 2.25 Inches
Lunch Money$7.244 rev
Political Statement Button Pin Yes Im American No I Didnt Vote for Him Anti-Trump Resist Badge 2.25 Inches
Lunch Money$6.933 rev
Trending
90-day click momentumTWO Fuck Trump Buttons FDT Resist Protest President Trump (1.25 Inch)
Brian Bula$6.955.0★
Political Button Badge Pin Were Sorry World Our President Is an Idiot Anti Trump Resist 2.25 Inch Pinback
Lunch Money$6.960.0★
Trump is Everything We Teach Our Children Not To Be Political Statement Button Pin Badge 2.25 Inch Anti-Trump Message Design
Lunch Money$7.025.0★
Dear World We Hate Him Too Political Protest Button Pin Anti-Trump Badge 2.25 Inches
Lunch Money$7.244.1★
I Wont Agree To Disagree On Human Rights Lapel Pin Equality Human Rights Advocacy Enamel Pin Social Justice Badge Brooch Equality Awareness Brooch For Friend Activists Feminist Gift Anti Discrimination Badges Motivational Message Sayings Accessory
THE ARTISAN'S WHISPER$5.015.0★
What buyers say about political pins
What buyers praise and complain about, mined from review topics.What buyers love
“Quality-wise, its actually really solid”
“Exactly what I wanted”
“the colors look great”
“The size is just perfect for any use”
“The design and colors are lovely with birds and flowers”
“Perfect buttons”
“simple, bold, and holds up”
“Neat stickers”
“Solid Stance”
“feel well made”
What buyers complain about
“Smaller than expected”
“Cheap and Poorly Made”
“Not durable”
“Im sticking these all over town”
“not worth the price”
“The back does not have a secure”
“is hard to use”
“The font's a touch thin”
“not like one of those flimsy pins that bend the first time you look at them wrong”
“nobody's claiming it is”
Top return reasons
Common questions
- Is political pins profitable to sell on Amazon United States?
- The niche generates $21K/yr across 49 tracked products. 0 of 19 products launched in the last 360 days are still selling. 90-day search growth is -61.1%. Flapen's verdict: Skip it (39/100).
- How competitive is the political pins niche?
- 21 brands and 34 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in political pins?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 0.8%.
- What does it cost to enter the political pins niche?
- Listings span $4.78–$14.86; the average listing price is $8.07 (sweet spot $15–$100). The average incumbent carries 34 reviews — the moat a new listing must climb.