Police Sunglasses for Men

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +67.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months

187K

Growth, 90 days vs prior 90

+67.6%

Conversion, latest week

4.5%

Market size, estimated

$181Ka year

Peak month

June2.4× the quietest month

Top search term

merrys sunglasses men38K searches a year

Listings sell for $21.46 on average, from $12.58 to $36.39. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $21.46 that is $11K to $16K a year per listing.

Average price

$21.46inside the $15 to $100 sweet spot

Price range

$12.58–$36.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$11K–$16K

Returns

3.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #117 within Sunglasses & Eyewear Accessories. It carries 18,229 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#117in Sunglasses & Eyewear Accessories

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

18,229per listing

Listings tracked

24

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

58 months