Police Costume for Women

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $233K a year.

Searches, last 12 months

2.3M

Growth, 90 days vs prior 90

+15.6%

Conversion, latest week

0.4%

Market size, estimated

$233Ka year

Peak month

October128.4× the quietest month

Top search term

cop costume225K searches a year

Listings sell for $28.41 on average, from $15.96 to $78.40. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $28.41 that is $3K to $7K a year per listing.

Average price

$28.41inside the $15 to $100 sweet spot

Price range

$15.96–$78.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

19.6%of orders · Amazon United States median 2.1%

35% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #110,502 within Exotic Apparel. It carries 152 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings

35%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#110,502in Exotic Apparel

Average rating

3.98 starsAmazon United States average 4.42 stars

Average reviews

152per listing

Listings tracked

20

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months