Police Badge

Shoppers searched for this 404K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.

Searches, last 12 months

404K

Growth, 90 days vs prior 90

-13.2%

Conversion, latest week

2.7%

Market size, estimated

$161Ka year

Peak month

October5.5× the quietest month

Top search term

police badge209K searches a year

Listings sell for $14.92 on average, from $5.73 to $45.24. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $14.92 that is $4K to $7K a year per listing.

Average price

$14.92under the $15 to $100 sweet spot

Price range

$5.73–$45.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

4.5%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #5,197 within Boys. It carries 412 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

91%

Out of stock, average day

14.2%

Average rank

#5,197in Boys

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

412per listing

Listings tracked

45

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months