Polar Express Pajamas

Shoppers searched for this 275K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months

275K

Growth, 90 days vs prior 90

+5.0%

Conversion, latest week

0.3%

Market size, estimated

$19Ka year

Peak month

December242.2× the quietest month

Top search term

polar express pajamas196K searches a year

Listings sell for $27.48 on average, from $9.68 to $44.17. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $27.48 that is $0 to $3K a year per listing.

Average price

$27.48inside the $15 to $100 sweet spot

Price range

$9.68–$44.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

8.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #5,162 within Clothing. It carries 182 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

88%

Out of stock, average day

5.2%

Average rank

#5,162in Clothing

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

182per listing

Listings tracked

73

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months