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Pokemon Pool Toys

Fail

The top 5 brands take 99% of clicks, so Pokemon Pool Toys is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$82K/yr417K searches / yr
90-day growth
+19.1%search demand this quarter
Competition
21%top-5 click share · 8 brands · 24 sellers

Flapen Score

Pokemon Pool Toys against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pokemon Pool Toys is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pokemon Pool Toys market on Amazon at a glance

Shoppers on Amazon United States searched for Pokemon Pool Toys 417K times last year and spent an estimated $82K. The top 5 brands take 99% of clicks. Demand peaks in Sep–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 417K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months
417K
Growth, 90 days vs prior 90
+19.1%
Conversion, latest week
0.8%
Market size, estimated
$82Ka year
Peak month
September3.7× the quietest month
Top search term
pokemon pajamas116K searches a year

02 · Price

A sale here is worth $25.75.

Listings sell for $25.75 on average, from $10.49 to $44.20. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $25.75 that is $0 to $3K a year per listing.

Average price
$25.75inside the $15 to $100 sweet spot
Price range
$10.49–$44.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,613 within Clothing. It carries 650 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
2.8%
Average rank
#1,613in Clothing
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
650per listing
Listings tracked
98

04 · Newcomers

13 of last year's 43 launches cleared the first-year sales bar.

43 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
43
Successful launches
13Amazon's first-year sales bar
Average brand age
30 months

Products

Top Pokemon Pool Toys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

8 rising

Sellers

24

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

21%

Top 20: 49%

Open market

1%

  • Brand 171%
  • Brand 218%
  • Brand 36%
  • Brand 43%
  • Brand 51%
  • Brand 60%
  • Open — no brand owns it (2 brands, 1%)

Demand

Pokemon Pool Toys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Pokemon Pool Toys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pokemon pajamas116K/yr
  • pokemon pajamas for boys79K/yr
  • pokemon pool toys19K/yr
  • pokemon swimsuit boys21K/yr
  • pokemon swim trunks boys16K/yr
  • pokemon pjs31K/yr
  • pokemon pool10K/yr
  • boys pokemon pajamas23K/yr
  • pokemon swimsuit9K/yr
  • pikachu pajamas26K/yr

Reviews and returns

What reviews say buyers love and hate about Pokemon Pool Toys

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Size-Overall”
41%of negative reviews mention “Size-Overall”
2.9%of orders come back
“Larger than expected”
A buyer, on “Size-Overall”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Pokemon Pool Toys questions

Answered from the same tracked data.