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pokemon pins

Skip it

Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Market size 16Growth 41Conversion 11Competition 68Returns 78Price range 42Avg price 95Brand share 56Review moat 92Quality gap 27

Avg price

Incredible$24.52

avg listing price — sweet spot $15–$100

Review moat

Great166.29

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.9%

return rate — above 5% kills the launch gate

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Price range

Okay$2.46–$204.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+12.7%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$64K

$64K/yr · 287K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, pokemon pins is a $64K/yr Amazon United States market (287K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

pokemon pins market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$74K–$98K
units × avg price
Conversion rate
0.9%
Avg BSR
#19,190
Page quality
0%
Prime
85%
Sponsored
44%
Out of stock
7.4%
Avg brand age
34 months
Avg seller age
148 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

95

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

44%

Top 20: 86%

Open market

24%

  • Pokémon22%
  • Bioworld18%
  • CHAOZI016%
  • JHCraft8%
  • Xacdop7%
  • YUANstore4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +12.7% search growth over the last 90 days.
7K5KBlack Friday '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Top pokemon pins search terms

  • pokemon pins143K/yr
  • pokemon pin49K/yr
  • pokemon badges22K/yr
  • pokemon enamel pins20K/yr
  • pokemon gym badges20K/yr
  • pokmon pins9K/yr
  • pokemon pins bulk6K/yr
  • pikachu pin5K/yr
  • eevee pin5K/yr
  • pokemon pins for backpacks5K/yr
All search terms

Top pokemon pins products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$5K12%$8K16%$10K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about pokemon pins

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“Well made, perfect size to display”

Size-Overall12%

“its fits him perfectly”

Fun/Entertainment Experience5%

“its all good fun”

Value For Money5%

“Well worth the money”

Collectibles3%

“Now I have easy access to my collection”

Gifting Purpose3%

“Best gift idea”

Color3%

“have great color”

Advertised Vs Actual Product3%

“it was better than I was expecting”

Durability2%

“Durable and easy to use”

Ease Of Use2%

“fun to use”

What buyers complain about

Size-Overall26%

“Extremely small”

Quality-Overall17%

“Cheap Quality”

Value For Money7%

“It's expensive,”

Durability7%

“Broken quickly”

Strength5%

“however is very flimsy”

Color4%

“The rainbow badge is a complete mess of colors”

Metal Authenticity3%

“while what they sent me is more like copper or bronze”

Functionality-Overall3%

“the pens dont work”

Design-Overall2%

“The design of the box is not the one shown in the images which irritated me”

Top return reasons

Size-Overall50%
Advertised Vs Actual Product10%
Quality-Overall6%
Defective Material/Parts4%
Design-Overall3%
Value For Money3%
Material Quality3%
Functionality-Overall2%
Adhesion/Stickiness2%
Color2%

Common questions

Is pokemon pins profitable to sell on Amazon United States?
The niche generates $64K/yr across 34 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +12.7%. Flapen's verdict: Skip it (47/100).
How competitive is the pokemon pins niche?
18 brands and 95 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in pokemon pins?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 1.9%.
When does demand for pokemon pins peak?
Demand peaks in Dec; the busiest month runs 1.6× the quietest.
What does it cost to enter the pokemon pins niche?
Listings span $2.46–$204.28; the average listing price is $24.52 (sweet spot $15–$100). The average incumbent carries 166 reviews — the moat a new listing must climb.