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Pokemon Keychain

Fail

Buyers convert on only 0.8% of searches, so Pokemon Keychain is a Fail.

Flapen Score
47
47 / 100
Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 45
Market size
$78K/yr587K searches / yr
90-day growth
+1.2%search demand this quarter
Competition
36%top-5 click share · 21 brands · 175 sellers

Flapen Score

Pokemon Keychain against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pokemon Keychain is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pokemon Keychain market on Amazon at a glance

Shoppers on Amazon United States searched for Pokemon Keychain 587K times last year and spent an estimated $78K. The top 5 brands take 65% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 587K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months
587K
Growth, 90 days vs prior 90
+1.2%
Conversion, latest week
0.8%
Market size, estimated
$78Ka year
Peak month
December1.7× the quietest month
Top search term
pokemon keychain329K searches a year

02 · Price

A sale here is worth $17.72.

Listings sell for $17.72 on average, from $4.88 to $37.65. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $17.72 that is $2K to $4K a year per listing.

Average price
$17.72inside the $15 to $100 sweet spot
Price range
$4.88–$37.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #4,224 within Keyrings & Keychains. It carries 2,182 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
98%
Out of stock, average day
5.0%
Average rank
#4,224in Keyrings & Keychains
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
2,182per listing
Listings tracked
46

04 · Newcomers

6 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
6Amazon's first-year sales bar
Average brand age
34 months

Products

Top Pokemon Keychain products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

21 falling

Sellers

175

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

36%

Top 20: 77%

Open market

29%

  • Brand 125%
  • Brand 213%
  • Brand 311%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Pokemon Keychain search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top Pokemon Keychain search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pokemon keychain329K/yr
  • pokemon plush keychain58K/yr
  • pokemon keychain plush52K/yr
  • pokemon keychains33K/yr
  • pikachu keychain36K/yr
  • pokemon bag charm14K/yr
  • pokemon key chain20K/yr
  • pokmon keychain15K/yr
  • keychain pokemon11K/yr
  • pokemon squishmallow keychain4K/yr

Reviews and returns

What reviews say buyers love and hate about Pokemon Keychain

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Value For Money”
1.4%of orders come back
“A little pricey”
A buyer, on “Value For Money”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pokemon Keychain questions

Answered from the same tracked data.