Pocket Hug
FailDemand is soft, at -26.6% this quarter, so Pocket Hug is a Fail.
- Flapen Score
- 37 / 100Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 4537
- Market size
- $155K/yr939K searches / yr
- 90-day growth
- -26.6%search demand this quarter
- Competition
- 67%top-5 click share · 14 brands · 17 sellers
Flapen Score
Pocket Hug against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pocket Hug is stronger. Inside it, weaker.
Market
The Pocket Hug market on Amazon at a glance
Shoppers on Amazon United States searched for Pocket Hug 939K times last year and spent an estimated $155K. The top 5 brands take 75% of clicks. Demand peaks in Feb–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 939K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.
- Searches, last 12 months
- 939K
- Growth, 90 days vs prior 90
- -26.6%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $155Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- pocket hug420K searches a year
02 · Price
A sale here is worth $8.67.
Listings sell for $8.67 on average, from $3.79 to $21.00. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At $8.67 that is $2K to $4K a year per listing.
- Average price
- $8.67under the $15 to $100 sweet spot
- Price range
- $3.79–$21.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #3,262 within Keyrings & Keychains. It carries 460 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.2%
- Average rank
- #3,262in Keyrings & Keychains
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 460per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 22 months
Products
Top Pocket Hug products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
17
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
21%
- Brand 147%
- Brand 211%
- Brand 37%
- Brand 46%
- Brand 54%
- Brand 64%
Demand
Pocket Hug search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Pocket Hug search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pocket hug420K/yr
- hug224K/yr
- pocket hugs100K/yr
- pocket hug token63K/yr
- hugs53K/yr
- pocket hugs for kids20K/yr
- pocket hugs for women8K/yr
- a pocket hug13K/yr
- hug gift9K/yr
- hug gifts for women7K/yr
Reviews and returns
What reviews say buyers love and hate about Pocket Hug
We read the reviews and the return reasons for every product selling here.
“ended up a few short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pocket Hug questions
Answered from the same tracked data.









