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Plus Size Sweatshirts for Women

Fail

Demand is soft, at -72.7% this quarter, so Plus Size Sweatshirts for Women is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$28K/yr235K searches / yr
90-day growth
-72.7%search demand this quarter
Competition
9%top-5 click share · 91 brands · 137 sellers

Flapen Score

Plus Size Sweatshirts for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Plus Size Sweatshirts for Women is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plus Size Sweatshirts for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Plus Size Sweatshirts for Women 235K times last year and spent an estimated $28K. The top 5 brands take 34% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 235K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -72.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
235K
Growth, 90 days vs prior 90
-72.7%
Conversion, latest week
0.5%
Market size, estimated
$28Ka year
Peak month
December9.2× the quietest month
Top search term
plus size hoodies for women 4x-5x32K searches a year

02 · Price

A sale here is worth $22.30.

Listings sell for $22.30 on average, from $8.89 to $50.58. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $22.30 that is $0 to $2K a year per listing.

Average price
$22.30inside the $15 to $100 sweet spot
Price range
$8.89–$50.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #831 within Fashion Hoodies & Sweatshirts. It carries 4,663 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
99%
Out of stock, average day
14.3%
Average rank
#831in Fashion Hoodies & Sweatshirts
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
4,663per listing
Listings tracked
349

04 · Newcomers

5 of last year's 84 launches cleared the first-year sales bar.

84 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
84
Successful launches
5Amazon's first-year sales bar
Average brand age
36 months

Products

Top Plus Size Sweatshirts for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 9% of clicks. An open shelf where new products get seen.

Brands

91 rising

Sellers

137

Top-5 brand share

34%

Top 20: 76%

Top-5 click share

9%

Top 20: 25%

Open market

66%

  • Brand 17%
  • Brand 27%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Plus Size Sweatshirts for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.2×

Search terms

Top Plus Size Sweatshirts for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plus size hoodies for women 4x-5x32K/yr
  • hoodie plus size13K/yr
  • sweatshirt for women plus size23K/yr
  • plus sweatshirt16K/yr
  • plus size sweatshirt for women17K/yr
  • sweatshirt plus size12K/yr
  • plus size pullover14K/yr
  • plus size sweatshirts for women 4x-5x15K/yr
  • oversized plus size sweatshirt13K/yr
  • plus size oversized hoodie7K/yr

Reviews and returns

What reviews say buyers love and hate about Plus Size Sweatshirts for Women

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
9.0%of orders come back
“way to long”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Plus Size Sweatshirts for Women questions

Answered from the same tracked data.