plus size red cardigan
Skip itSoft demand (-49.2% this quarter) — this niche doesn't clear our bar today.
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$21.12avg listing price — sweet spot $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Price range
Great$9.48–$35.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad4,945.43avg incumbent reviews — the moat a new listing must climb
Market size
Bad$40K$40K/yr · 240K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-49.2%90-day search growth — must beat 0% to launch
Returns
Bad12.9%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, plus size red cardigan is a $40K/yr Amazon United States market (240K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Feb–Oct–Nov–Dec. Verdict: Skip it — 40/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
plus size red cardigan market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $42K–$53K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #260
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 8.5%
- Avg brand age
- 32 months
- Avg seller age
- 198 days
Competition & brand share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.Brands
44 falling
Sellers
50
Top-5 brand share
56%
Top 20: 85%
Top-5 click share
22%
Top 20: 49%
Open market
41%
- Amazon Essentials21%
- LETDIOSTO15%
- Casuashion12%
- GRACE KARIN4%
- Trendy Queen4%
- Newshows3%
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -49.2% search growth over the last 90 days.Peak months: Feb, Oct, Nov, Dec · busiest ÷ quietest = 6.6×
Top plus size red cardigan search terms
- red cropped cardigan31K/yr
- red cardigan cropped19K/yr
- dark red cardigan23K/yr
- cropped red cardigan12K/yr
- plus size red cardigan18K/yr
- red cardigan plus size19K/yr
- long red cardigan17K/yr
- red long cardigan for women14K/yr
- red cropped cardigan for women7K/yr
- red long cardigan10K/yr
Top plus size red cardigan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Red M
LETDIOSTO$24.894.6★1,003 rev
Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Red
Casuashion$28.074.3★593 rev
Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Red 5X
Amazon Essentials$14.894.4★19,543 rev
LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Red XL
LETDIOSTO$24.944.6★1,003 rev
Newshows Cardigan Sweaters for Women 2026 Fashion Trendy Red Valentines Bolero Shrug Sweater Lightweight Button Down Cropped Clothes(Red Medium)
Newshows$23.524.5★1,587 rev
Newest
by launch date
OLRIK Cardigan Sweaters for Women Plus Size Lightweight Classic Knit Crewneck Sweaters Duster Cardigans Red-3X
OLRIK$25.6578 rev
Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Red
Casuashion$28.07593 rev
Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Red
Casuashion$27.95593 rev
Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Red
Casuashion$28.76593 rev
LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Red M
LETDIOSTO$24.891,003 rev
Trending
90-day click momentumLETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Red S
LETDIOSTO$24.864.6★
LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Red M
LETDIOSTO$24.894.6★
LETDIOSTO Cropped Cardigan Bolero Shrug for Women Button Down Long Sleeve Knit Sweater for Dresses for Jeans Red XL
LETDIOSTO$24.944.6★
Amazon Essentials Womens Lightweight Crewneck Button-Down Cardigan Sweater (Available in Plus Size) Red 5X
Amazon Essentials$14.894.4★
Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Red
Casuashion$28.074.3★
What buyers say about plus size red cardigan
What buyers praise and complain about, mined from review topics.What buyers love
“Vibrant colors”
“a slightly small fit”
“Very well made”
“The material feels soft and comfortable, making it perfect for different occasions”
“Nice and comfortable”
“Nice and warm”
“The material was not thin to me”
“stylish - impressed with price as well”
“Its Lightweight and good quality for your money”
“Worth it”
What buyers complain about
“Short and runs small”
“Color off”
“Just really thin so dont expect to be warm”
“Cheap looking item”
“This jacket has the most horrible smell”
“Heavy Pilling”
“Too thin”
“Cheaply Made Seems Came Apart”
“Cheap material”
“doesn't look as nice as picture”
Top return reasons
Common questions
- Is plus size red cardigan profitable to sell on Amazon United States?
- The niche generates $40K/yr across 96 tracked products. 1 of 27 products launched in the last 360 days are still selling. 90-day search growth is -49.2%. Flapen's verdict: Skip it (40/100).
- How competitive is the plus size red cardigan niche?
- 44 brands and 50 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in plus size red cardigan?
- Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 12.9% — above our launch gate.
- When does demand for plus size red cardigan peak?
- Demand peaks in Feb–Oct–Nov–Dec; the busiest month runs 6.6× the quietest.
- What does it cost to enter the plus size red cardigan niche?
- Listings span $9.48–$35.09; the average listing price is $21.12 (sweet spot $15–$100). The average incumbent carries 4,945 reviews — the moat a new listing must climb.