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Plus Size Black Coat

Fail

Shoppers spend an estimated $0 a year here, so Plus Size Black Coat is a Fail.

Flapen Score
26
26 / 100
Ranks 16,401 of 16,930 Clothing, Shoes & Jewelry niches · −19 vs the category median of 45
Market size
$0/yr139K searches / yr
90-day growth
-97.1%search demand this quarter
Competition
66%top-5 click share · 5 brands · 8 sellers

Flapen Score

Plus Size Black Coat against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Plus Size Black Coat is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plus Size Black Coat market on Amazon at a glance

Shoppers on Amazon United States searched for Plus Size Black Coat 139K times last year and spent an estimated $0. All 5 brands take every click. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -97.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-97.1%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
clearance womens plus size coats6K searches a year

02 · Price

A sale here is worth $39.71.

Listings sell for $39.71 on average, from $19.48 to $61.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $39.71 that is $0 to $4K a year per listing.

Average price
$39.71inside the $15 to $100 sweet spot
Price range
$19.48–$61.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
14.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 14.5% of listings are out of stock. The average listing ranks #177 within Coats, Jackets & Vests. It carries 271 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
89%
Out of stock, average day
14.5%
Average rank
#177in Coats, Jackets & Vests
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
271per listing
Listings tracked
9

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Plus Size Black Coat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

5

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

0%

  • Brand 138%
  • Brand 238%
  • Brand 39%
  • Brand 48%
  • Brand 58%

Demand

Plus Size Black Coat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '26JanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 73.2× · 6 of 12 months tracked

Search terms

Top Plus Size Black Coat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clearance womens plus size coats6K/yr
  • plus size black coat7K/yr
  • plus coat7K/yr
  • plus size parka6K/yr
  • clearance plus size winter coats6K/yr
  • plus size down coats for women5K/yr
  • women coat plus size6K/yr
  • coats plus size clearance25K/yr
  • 3x coat women plus size5K/yr
  • 2x plus size winter coat7K/yr

Reviews and returns

What reviews say buyers love and hate about Plus Size Black Coat

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Warmth”
31%of negative reviews mention “Size-Overall”
14.6%of orders come back
“size up”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Plus Size Black Coat questions

Answered from the same tracked data.