Plus Size Birthday Dress

Shoppers searched for this 824K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

824K

Growth, 90 days vs prior 90

-14.3%

Conversion, latest week

0.0%

Market size, estimated

$11Ka year

Peak month

September1.8× the quietest month

Top search term

plus size birthday dress131K searches a year

Listings sell for $33.62 on average, from $9.51 to $54.53. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $33.62 that is $0 to $3K a year per listing.

Average price

$33.62inside the $15 to $100 sweet spot

Price range

$9.51–$54.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

15.8%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #2,899 within Dresses. It carries 877 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

3.8%

Average rank

#2,899in Dresses

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

877per listing

Listings tracked

204

69 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

69

Successful launches

3Amazon's first-year sales bar

Average brand age

34 months