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Playboy Bunny Accessories

Fail

Demand is soft, at -65.4% this quarter, so Playboy Bunny Accessories is a Fail.

Flapen Score
32
32 / 100
Ranks 15,464 of 16,930 Clothing, Shoes & Jewelry niches · −13 vs the category median of 45
Market size
$68K/yr73K searches / yr
90-day growth
-65.4%search demand this quarter
Competition
85%top-5 click share · 10 brands · 23 sellers

Flapen Score

Playboy Bunny Accessories against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Playboy Bunny Accessories is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Playboy Bunny Accessories market on Amazon at a glance

Shoppers on Amazon United States searched for Playboy Bunny Accessories 73K times last year and spent an estimated $68K. The top 5 brands take 85% of clicks. Demand peaks in Oct–Nov. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -65.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-65.4%
Conversion, latest week
5.1%
Market size, estimated
$68Ka year
Peak month
October48.3× the quietest month
Top search term
playboy bunny accessories57K searches a year

02 · Price

A sale here is worth $18.01.

Listings sell for $18.01 on average, from $5.88 to $75.65. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $18.01 that is $0 to $2K a year per listing.

Average price
$18.01inside the $15 to $100 sweet spot
Price range
$5.88–$75.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #23,583 within Accessory Sets. It carries 1,289 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
2.4%
Average rank
#23,583in Accessory Sets
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
1,289per listing
Listings tracked
10

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Playboy Bunny Accessories products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

23

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

11%

  • Brand 138%
  • Brand 229%
  • Brand 39%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (4 brands, 11%)

Demand

Playboy Bunny Accessories search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 48.3×

Reviews and returns

What reviews say buyers love and hate about Playboy Bunny Accessories

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Quality-Overall”
9.0%of orders come back
“Costume is cheap”
A buyer, on “Quality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Playboy Bunny Accessories questions

Answered from the same tracked data.