Platform Sneakers for Women
MaybeProducts sell for $39.84 on average, inside the sweet spot. But returns run at 13.7% of orders, so Platform Sneakers for Women is a Maybe.
- Flapen Score
- 54 / 100Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 4554
- Market size
- $1.6M/yr13.6M searches / yr
- 90-day growth
- -10.9%search demand this quarter
- Competition
- 24%top-5 click share · 39 brands · 96 sellers
Flapen Score
Platform Sneakers for Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Platform Sneakers for Women is stronger. Inside it, weaker.
Market
The Platform Sneakers for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Platform Sneakers for Women 13.6M times last year and spent an estimated $1.6M. The top 5 brands take 55% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 13.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.
- Searches, last 12 months
- 13.6M
- Growth, 90 days vs prior 90
- -10.9%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $1.6Ma year
- Peak month
- October1.4× the quietest month
- Top search term
- white sneakers for women2.2M searches a year
02 · Price
A sale here is worth $39.84.
Listings sell for $39.84 on average, from $18.11 to $172.34. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $39.84 that is $10K to $20K a year per listing.
- Average price
- $39.84inside the $15 to $100 sweet spot
- Price range
- $18.11–$172.34
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $10K–$20K
- Returns
- 13.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
99% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #132 within Fashion Sneakers. It carries 7,639 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 99%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #132in Fashion Sneakers
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 7,639per listing
- Listings tracked
- 77
04 · Newcomers
Amazon counts 12 of last year's 19 launches as successful.
19 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 19
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Platform Sneakers for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SERNIAL Womens White Tennis Shoes PU Leather Sneakers Casual Walking Shoes for Women(White US7)
- Price
- $23.66
- Rating
- 4.3/5
- Reviews
- 6,341
- Age
- 3y ago
Adokoo Womens Fashion Sneakers PU Leather Casual Shoes White Tennis Low Top Shoes Womens Lace Up Sneakers(White US8)
- Price
- $22.16
- Rating
- 4.3/5
- Reviews
- 2,113
- Age
- 2y ago
SERNIAL Womens White Tennis Shoes PU Leather Sneakers Casual Walking Shoes for Women(White US9)
- Price
- $23.55
- Rating
- 4.3/5
- Reviews
- 6,341
- Age
- 3y ago
adidas Womens Streetalk White/White/White 8.5
- Price
- $57.29
- Rating
- 4.5/5
- Reviews
- 674
- Age
- 1mo ago
Dr. Scholls Womens Time Off Sneaker Sneaker White 8.5 M
- Price
- $66.92
- Rating
- 4.1/5
- Reviews
- 8,519
- Age
- 5y ago
Trending
90-day click momentum
SDYJQS Womens Running Shoes All White Tennis Sneakers Non Slip Walking Workout Gym Athletic Shoes Lightweight Comfort All Day White Size 7
- Price
- $19.57
- Rating
- 4.0/5
- Reviews
- 201
- Age
- 9mo ago
Reebok Club C Extra Platform Sneakers for Women White Casual Tennis Womens Fashion Sneakers Womens Shoes Size 5 to 11 Chalk/Chalk/Glen Green 11 Medium
- Price
- $55.79
- Rating
- 4.4/5
- Reviews
- 1,698
- Age
- 3y ago
Reebok Princess Sneakers for Women Comfortable Walking or Tennis Womens Shoes White/Gum 7
- Price
- $40.76
- Rating
- 4.4/5
- Reviews
- 44,772
- Age
- 9y ago
SERNIAL Womens White Platform Sneakers PU Leather Platform Shoes Walking Shoes for Women(White US8.5)
- Price
- $24.70
- Rating
- 4.3/5
- Reviews
- 2,716
- Age
- 1y ago
adidas Womens Streetalk White/White/White 8.5
- Price
- $57.29
- Rating
- 4.5/5
- Reviews
- 674
- Age
- 1mo ago
Newest
by launch dateadidas Womens Streetalk White/White/White 8.5
- Price
- $57.29
- Rating
- 4.5/5
- Reviews
- 674
- Age
- 1mo ago
adidas Womens VL Court 3.0 Sneaker White/Black/Grey
- Price
- $56.89
- Rating
- 4.5/5
- Reviews
- 9,729
- Age
- 1mo ago
Adidas Womens X_PLR Path White/White/Black 9
- Price
- $45.43
- Rating
- 4.5/5
- Reviews
- 2,725
- Age
- 1mo ago
Adidas Womens Bravada 2.0 Platform White/White/Chalk White 8.5
- Price
- $44.89
- Rating
- 4.5/5
- Reviews
- 4,008
- Age
- 1mo ago
adidas Womens VL Court Bold White/Black/Wonder Beige 7.5
- Price
- $55.58
- Rating
- 4.6/5
- Reviews
- 3,452
- Age
- 1mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
39 falling
Sellers
96
Top-5 brand share
55%
Top 20: 86%
Top-5 click share
24%
Top 20: 51%
Open market
40%
- SERNIAL23%
- adidas15%
- Adokoo6%
- Dr.Scholl's SHOES6%
- Amazon Essentials5%
- Reebok4%
Demand
Platform Sneakers for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Platform Sneakers for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white sneakers for women2.2M/yr
- white tennis shoes women1.1M/yr
- white shoes for women1.0M/yr
- platform sneakers for women1.5M/yr
- black sneakers for women1.1M/yr
- womens white sneakers795K/yr
- platform sneakers579K/yr
- gym shoes women659K/yr
- black tennis shoes for women551K/yr
- platform shoes for women592K/yr
Reviews and returns
What reviews say buyers love and hate about Platform Sneakers for Women
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Run big
size down
Size runs small
not as comfy as expected
Not Comfy
Not for comfort
quality is so cheap
Low Quality
cheaply made
Started to fall apart pretty quickly
not as durable as I hoped
Falls apart quickly
Hurts my toes
hurt my feet
Painful
Love
Comfortable to wear
Comfortable and Cute
Comfortable shoes
Fit fine
Fit as expected
Fits to size
Nice shoe for the price
Good for the price
Great value
Comfortable shoes and decent quality
Great quality and perfect for daily use
Excellent product
still in good shape
Comfortable and stylish
Classic style
Return
13.7% Return rate 67% Fixable by listing
these were way too large in the toe
Narrow Toe Box
Toe box too narrow
Run big
size down
Size runs small
not as comfy as expected
Not Comfy
Not for comfort
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Platform Sneakers for Women questions
Answered from the same tracked data.