Plastic Card Holder

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months

253K

Growth, 90 days vs prior 90

-8.1%

Conversion, latest week

5.4%

Market size, estimated

$111Ka year

Peak month

January1.3× the quietest month

Top search term

plastic card holder83K searches a year

Listings sell for $8.17 on average, from $3.18 to $30.17. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $8.17 that is $4K to $6K a year per listing.

Average price

$8.17under the $15 to $100 sweet spot

Price range

$3.18–$30.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$4K–$6K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #47 within Wallets, Card Cases & Money Organizers. It carries 4,211 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#47in Wallets, Card Cases & Money Organizers

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

4,211per listing

Listings tracked

38

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months