plastic card holder
Skip itSoft demand (-8.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Price range
Good$3.18–$30.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$111K$111K/yr · 253K searches
Review moat
Bad4,210.97avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$8.17avg listing price — sweet spot $15–$100
Growth
Bad-8.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, plastic card holder is a $111K/yr Amazon United States market (253K searches/yr). The top 5 brands hold 51% of demand. Verdict: Skip it — 48/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
plastic card holder market data
- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- $123K–$163K
- units × avg price
- Conversion rate
- 5.4%
- Avg BSR
- #47
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.5%
- Avg brand age
- 41 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
30 rising
Sellers
33
Top-5 brand share
51%
Top 20: 91%
Top-5 click share
47%
Top 20: 82%
Open market
44%
- LIEMAND15%
- UEHSNI14%
- KINGSUM10%
- Sooez7%
- elago6%
- Pawfly6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -8.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top plastic card holder search terms
- plastic card holder83K/yr
- clear card holder41K/yr
- id protector25K/yr
- id card protector18K/yr
- id sleeve16K/yr
- plastic card holders13K/yr
- id card sleeve12K/yr
- clear plastic card holder7K/yr
- card holder clear7K/yr
- card holder plastic7K/yr
Top plastic card holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
10 Pack Social Security Card Protector Medicare New Credit Card Holder 24 Mil Soft Clear Card for Waterproof SSN Card ProtectorID/Debit/Credit Card Covers Sleeve(10)
UEHSNI$4.034.7★1,637 rev
LIEMAND 6 Pack Social Security Card Protector Sleeves Ultra Clear & Durable 31Mil Waterproof SSN/New Medicare/Credit Card Holder Soft ID/Debit/Credit/Index Card Storage Sleeves
LIEMAND$4.034.6★4,234 rev
KINGSUM Vertical ID Badge Holders Sealable Waterproof Clear Plastic Holder Fits RFID/Proximity/Badge Swipe Cards or Credit Card (6Pcs Vertical)
KINGSUM$4.994.7★4,030 rev
![elago Portafoglio Magnetico Trasparente (2 Carte) Compatibile con MagSafe per iPhone 17/16/15/14/13/12 Portacarte in Policarbonato a 4 Strati [Trasparente]](https://m.media-amazon.com/images/I/41rUGpJuiaL.jpg)
elago Portafoglio Magnetico Trasparente (2 Carte) Compatibile con MagSafe per iPhone 17/16/15/14/13/12 Portacarte in Policarbonato a 4 Strati [Trasparente]
elago$14.474.1★561 rev
Pawfly 2 Pack Vertical 2-Card Badge Holders for Office School IDs
Pawfly$4.454.6★13,479 rev
Newest
by launch date10 Pack Social Security Card Protector Medicare New Credit Card Holder 24 Mil Soft Clear Card for Waterproof SSN Card ProtectorID/Debit/Credit Card Covers Sleeve(10)
UEHSNI$4.031,637 rev
6PCS Badge Holder Heavy Duty Vertical ID Card Holder Clear Plastic with Waterproof Resealable Zip Name Tag for Badge Swipe Card/Cruise Card/Credit Card etc(2.5 x 3.5 Inches)
SnKyoab$3.18278 rev
TRUGQ 200 Card Sleeves Toploads for Cards 3 x 4 Baseball Card Protectors Premium Standard Size Trading Hard Plastic Card Holder for Sports Football Cards(100 Hard Protectors +100 Soft Sleeves)
TRUGQ$12.931,320 rev
Sooez 10 Pack Social Security Card Protector 24 Mil Thick Card Protector Sleeves Protective Credit Card Sleeve Clear Card Sleeves Perfect Fit for Social Security Medicare Credit Business Card
Sooez$3.57471 rev
10Pack Vertical ID Badge Holder - Extra Thick Clear ID Card Holder with Waterproof Resealable Zip - Name Tag Holder for Nurses Office and School
LIEMAND$3.25518 rev
Trending
90-day click momentumelago Portafoglio Magnetico Trasparente (2 Carte) Compatibile con MagSafe per iPhone 17/16/15/14/13/12 Portacarte in Policarbonato a 4 Strati [Trasparente]
elago$14.474.1★
15 Pack Top Loads for Cards 3x4 Hard Plastic Card Sleeves Baseball Card Protectors Hard Plastic Sports Card Holder for Trading Cards Baseball Cards Game Cards
Maileto$4.744.6★
SaiTech IT 5 Pack RFID Blocking Card One Card Protects Entire Wallet Purse NFC Contactless Bank Debit Credit Card Protector ID ATM Guard Card Blocker(Black)
SaiTech IT$9.814.7★
200 Pack Card Sleeves Hard Plastic Arjiekwei 3X4 Baseball Cards Protectors Plastic Premium Card Holder for Trading Sports Baseball Football Game Cards (100 Rigid + 100 Clear)
Arjiekwei$15.304.6★
400 Pack Card Sleeves Hard Plastic Arjiekwei 3X4 Baseball Cards Protectors Plastic Premium Card Holder for Trading Sports Baseball Football Game Cards (200 Rigid + 200 Clear)
Arjiekwei$23.214.6★
What buyers say about plastic card holder
What buyers praise and complain about, mined from review topics.What buyers love
“the quality is surprisingly solid”
“Exactly as shown”
“Correct size”
“Great deal”
“Sturdy cards”
“Durable and lightweight”
“Protective”
“Easy to use”
“Nice thickness”
“also secure”
What buyers complain about
“To Big”
“Poor quality control”
“It fell apart”
“Description Incorrect”
“Way thicker than expected”
“Very flimsy”
“Hard to use”
“These cards do not work”
“just over priced”
“Hard sleeves were broken”
Top return reasons
Common questions
- Is plastic card holder profitable to sell on Amazon United States?
- The niche generates $111K/yr across 38 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -8.1%. Flapen's verdict: Skip it (48/100).
- How competitive is the plastic card holder niche?
- 30 brands and 33 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in plastic card holder?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 0.8%.
- When does demand for plastic card holder peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the plastic card holder niche?
- Listings span $3.18–$30.17; the average listing price is $8.17 (sweet spot $15–$100). The average incumbent carries 4,211 reviews — the moat a new listing must climb.