Is plaid tie profitable to sell on Amazon United States?

The niche generates $26K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.7%. Flapen's verdict: Skip it (34/100).

How competitive is the plaid tie niche?

17 brands and 21 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 67% of demand.

What do buyers complain about in plaid tie?

Top complaints mined from reviews: Length, Quality-Overall. The return rate is 8.5% — above our launch gate.

When does demand for plaid tie peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 5.0× the quietest.

What does it cost to enter the plaid tie niche?

Listings span $5.72–$30.28; the average listing price is $13.51 (sweet spot $15–$100). The average incumbent carries 569 reviews — the moat a new listing must climb.

plaid tie

Skip it

A small market ($26K/yr) — this niche doesn't clear our bar today.

Review moat

Good569.2

avg incumbent reviews — the moat a new listing must climb

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Avg price

Good$13.51

avg listing price — sweet spot $15–$100

Price range

Good$5.72–$30.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+2.7%

90-day search growth — must beat 0% to launch

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad8.5%

return rate — above 5% kills the launch gate

Market size

Bad$26K

$26K/yr · 96K searches

Signals High Returns

According to Flapen's Amazon United States niche tracking, plaid tie is a $26K/yr Amazon United States market (96K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 34/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

plaid tie market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $41K–$54K; units × avg price
Conversion rate: 2.0%
Avg BSR: #4,903
Page quality: 0%
Prime: 100%
Sponsored: 60%
Out of stock: 2.0%
Avg brand age: 51 months
Avg seller age: 185 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

28%

Man of Men32%
JEMYGINS11%
Vesuvio Napoli9%
Tommy Hilfiger9%
GUSLESON6%
CLeemuziN5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.7% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.0×

Open Trend

Top plaid tie search terms

plaid tie39K/yr +12.9%1.4% conv.
red plaid tie13K/yr +31.7%3.5% conv.
tartan tie8K/yr +71.7%2.4% conv.
plaid ties for men11K/yr -22.1%0.8% conv.
green plaid tie12K/yr -2.8%0.4% conv.
plaid tie for women7K/yr -47.6%0.9% conv.
plaid ties6K/yr -28.7%0.7% conv.

All search terms

Top plaid tie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Man of Men Tie - Red Christmas Plaid

Man of Men$10.984.6★579 rev

Vesuvio Napoli NeckTie Black Red White PLAID Design Mens Neck Tie

Vesuvio Napoli$9.854.6★232 rev

JEMYGINS 2.4 Mens Cotton Skinny Tie Plaid Cashmere Wool Necktie (17)

JEMYGINS$7.564.7★651 rev

CLeemuziN Classic Mens Woven Jacquard Pre Tied Ties Checked Plaid Necktie Formal Wedding Neck Tie

CLeemuziN$5.725.0★6 rev

PenSee Mens Pink Ties Set Stripe Plaid Ties for Men and Pocket Square Formal 3.15(8CM) Necktie Wedding Business

PenSee$13.954.7★87 rev

Newest

by launch date

CLeemuziN Classic Mens Woven Jacquard Pre Tied Ties Checked Plaid Necktie Formal Wedding Neck Tie

CLeemuziN$5.726 rev

9mo ago

Tommy Hilfiger Mens Royal Stuart Tartan Tie Red One Size

Tommy Hilfiger$27.9837 rev

11mo ago

BSJIA Unisex Womens Girls Pre-Tied Plaid Neckties Adjustable Uniform Cosplay Costumes Bow Ties (0#greenred)

BSJIA$9.6721 rev

1y ago

PenSee Mens Pink Ties Set Stripe Plaid Ties for Men and Pocket Square Formal 3.15(8CM) Necktie Wedding Business

PenSee$13.9587 rev

2y ago

Rosiika Men Navy Blue Tartan Plaid Ties Check Red White Fine Striped Regular Wedding Silk Neckties for Boys

Rosiika$9.9086 rev

2y ago

What buyers say about plaid tie

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Tie is of good quality, paired it with a brown tweed suit and looks sharp”

Color13%

“Great quality and color”

Value For Money13%

“Good price”

Design-Overall11%

“The design is really good”

Material Quality9%

“Great material”

Collar Quality6%

“Very good tie”

Gifting Purpose5%

“Great design, great gift”

Size-Overall4%

“Fit my husband”

Shape/Style3%

“The pattern is classic and timeless”

Brightness/Shine/Glow2%

“It is shiny”

What buyers complain about

Length25%

“definitely a little lacking in length if you prefer a Windsor knot”

Quality-Overall17%

“It a cheap tie”

Top return reasons

Color26%

Length18%

Size-Overall9%

Material Quality8%

Waist Fit7%

Advertised Vs Actual Product6%

Value For Money5%

Width4%