Plaid Tie

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

+2.7%

Conversion, latest week

2.0%

Market size, estimated

$26Ka year

Peak month

October5.0× the quietest month

Top search term

plaid tie39K searches a year

Listings sell for $13.51 on average, from $5.72 to $30.28. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $13.51 that is $0 to $1K a year per listing.

Average price

$13.51under the $15 to $100 sweet spot

Price range

$5.72–$30.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

8.5%of orders · Amazon United States median 2.1%

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #4,903 within Ties, Cummerbunds & Pocket Squares. It carries 569 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#4,903in Ties, Cummerbunds & Pocket Squares

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

569per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months