Is plaid shacket profitable to sell on Amazon United States?

The niche generates $64K/yr across 130 tracked products. 2 of 23 products launched in the last 360 days are still selling. 90-day search growth is -64.8%. Flapen's verdict: Skip it (43/100).

How competitive is the plaid shacket niche?

54 brands and 59 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 47% of demand.

What do buyers complain about in plaid shacket?

Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 16.0% — above our launch gate.

What does it cost to enter the plaid shacket niche?

Listings span $10.20–$61.05; the average listing price is $28.01 (sweet spot $15–$100). The average incumbent carries 2,984 reviews — the moat a new listing must climb.

plaid shacket

Skip it

Soft demand (-64.8% this quarter) — this niche doesn't clear our bar today.

Competition

Incredible17%

top-5 click share — an open shelf

Avg price

Incredible$28.01

avg listing price — sweet spot $15–$100

Brand share

Great47%

top-5 brand share — no brand owns this niche

Price range

Great$10.20–$61.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,984.25

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$64K

$64K/yr · 711K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-64.8%

90-day search growth — must beat 0% to launch

Returns

Bad16.0%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, plaid shacket is a $64K/yr Amazon United States market (711K searches/yr). The top 5 brands hold 47% of demand. Verdict: Skip it — 43/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

plaid shacket market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $56K–$70K; units × avg price
Conversion rate: 0.3%
Avg BSR: #976
Page quality: 0%
Prime: 98%
Sponsored: 84%
Out of stock: 8.7%
Avg brand age: 33 months
Avg seller age: 170 days

Competition & brand share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

54 falling

Sellers

Top-5 brand share

47%

Top 20: 78%

Top-5 click share

17%

Top 20: 36%

Open market

49%

Beaully18%
ZOLUCKY14%
Saslax6%
CHICME5%
Dokotoo4%
AKEFUN4%

Demand

Weekly Amazon search volume, last 27 weeks — -64.8% search growth over the last 90 days.

Open Trend

Top plaid shacket search terms

plaid jacket69K/yr -46.8%0.1% conv.
corduroy shirt women67K/yr -66.9%0.3% conv.
black shacket women28K/yr -56.6%0.7% conv.
plus size shacket46K/yr -67.2%0.0% conv.
flannel shacket women73K/yr -67.8%0.2% conv.
black shacket20K/yr -42.5%0.4% conv.
shaket24K/yr -43.1%0.1% conv.
corduroy shacket women26K/yr -47.6%0.1% conv.
plaid shacket women47K/yr -64.5%0.2% conv.
pink shacket17K/yr -67.2%0.0% conv.

All search terms

Top plaid shacket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Beaully Womens Flannel Plaid Shacket Long Sleeve Button Down Shirts Jacket Coats with Side Pockets 6017 Khaki L

Beaully$27.444.4★14,248 rev

Saslax Womens Corduroy Shirt Long Sleeve Oversized Button Up V Neck Blouses Tops Loose Casual Ribbed Jackets with Pockets Beige M

Saslax$30.274.5★1,232 rev

Saslax Womens Corduroy Shirt Long Sleeve Oversized Button Up V Neck Blouses Tops Loose Shacket Jacket with Pockets Beige S

Saslax$29.084.5★1,232 rev

AKEFUN Womens Corduroy Button Down Shirts Long Sleeve Oversized Boyfriend Casual Blouses Tops Beige L

AKEFUN$17.594.5★189 rev

Beaully Womens Casual Plaid Brushed Flannel Button Down Pocketed Shirt Jacket Shackets Coats 6025 Kahki X-Large

Beaully$25.254.4★3,854 rev

Newest

by launch date

AKEFUN Womens Corduroy Button Down Shirts Long Sleeve Oversized Boyfriend Casual Blouses Tops Beige L

AKEFUN$17.59189 rev

6mo ago

AKEFUN Womens Corduroy Button Down Shirts Long Sleeve Oversized Boyfriend Casual Blouses Tops Black M

AKEFUN$17.85189 rev

6mo ago

CHICME Womens Plaid Casual Jacket Long Sleeve Shacket Turn-down Collar Button Fall Shirt Coat Black-L

CHICME$11.359 rev

9mo ago

CHICME Womens Plaid Casual Jacket Long Sleeve Shacket Turn-down Collar Button Fall Shirt Coat Khaki-L

CHICME$14.569 rev

9mo ago

Dqbeng Womens Short Trench Jacket Plaid Lining Button Front Lightweight Classic Casual Outerwear with Pockets (Camel-Small)

Dqbeng$39.68358 rev

10mo ago

What buyers say about plaid shacket

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall17%

“Fit well”

Warmth13%

“Warm jacket”

Quality-Overall10%

“Seems well made”

Comfort-Overall9%

“Very comfortable”

Color7%

“Love green”

Soft Feel6%

“soft material”

Weight Light4%

“Great light weight jacket”

Material Quality4%

“Very durable material”

Shape/Style4%

“Very stylish and comfortable”

Advertised Vs Actual Product2%

“As described”

What buyers complain about

Size-Overall23%

“Runs a little big”

Material Quality7%

“Bad material”

Quality-Overall5%

“Poor quality”

Advertised Vs Actual Product3%

“Doesn't look like the picture”

Color3%

“The color just looks very flat”

Sleeve Fit3%

“Fits weird in the sleeves”

Pockets/Compartments2%

“No pockets”

Gap/Hole2%

“Spots Along Button Holes”

Allergies2%

“It makes my skin itchy and irritated”

Lining Quality1%

“Plaid lining makes it look a little more upscale”

Top return reasons

Size-Overall47%

Material Quality7%

Sleeve Fit6%

Length6%

Color5%

Shoulder Fit4%

Chest Fit4%

Thin3%