Pj Mask Backpack

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +90.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months

24K

Growth, 90 days vs prior 90

+90.7%

Conversion, latest week

0.9%

Market size, estimated

$5Ka year

Peak month

August12.1× the quietest month

Top search term

pj mask backpack17K searches a year

Listings sell for $21.40 on average, from $11.59 to $31.00. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $21.40 that is $0 to $2K a year per listing.

Average price

$21.40inside the $15 to $100 sweet spot

Price range

$11.59–$31.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

7.9%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #2,574 within Backpacks. It carries 1,060 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

18.8%

Average rank

#2,574in Backpacks

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

1,060per listing

Listings tracked

13

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months