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Pizza Costume Kids

Fail

An estimated 13.1% of orders come back, so Pizza Costume Kids is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$42K/yr34K searches / yr
90-day growth
-22.4%search demand this quarter
Competition
71%top-5 click share · 12 brands · 28 sellers

Flapen Score

Pizza Costume Kids against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pizza Costume Kids is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pizza Costume Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Pizza Costume Kids 34K times last year and spent an estimated $42K. The top 5 brands take 79% of clicks. Demand peaks in Sep–Oct. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-22.4%
Conversion, latest week
5.4%
Market size, estimated
$42Ka year
Peak month
October71.5× the quietest month
Top search term
pizza costume kids21K searches a year

02 · Price

A sale here is worth $23.45.

Listings sell for $23.45 on average, from $17.79 to $29.31. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $23.45 that is $0 to $2K a year per listing.

Average price
$23.45inside the $15 to $100 sweet spot
Price range
$17.79–$29.31
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
13.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 27.2% of listings are out of stock. The average listing ranks #7,928 within Baby. It carries 208 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
87%
Out of stock, average day
27.2%
Average rank
#7,928in Baby
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
208per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Pizza Costume Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

28

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

16%

  • Brand 122%
  • Brand 222%
  • Brand 319%
  • Brand 48%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (6 brands, 16%)

Demand

Pizza Costume Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 71.5×

Search terms

Top Pizza Costume Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pizza costume kids21K/yr
  • kids pizza costume8K/yr
  • toddler pizza costume5K/yr

Reviews and returns

What reviews say buyers love and hate about Pizza Costume Kids

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Soft Feel”
50%of negative reviews mention “Neck Fit”
13.1%of orders come back
“The collar is too tight”
A buyer, on “Neck Fit”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pizza Costume Kids questions

Answered from the same tracked data.