Pittsburgh Penguins Hat
FailShoppers spend an estimated $10K a year here, so Pittsburgh Penguins Hat is a Fail.
- Flapen Score
- 37 / 100Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 4537
- Market size
- $10K/yr49K searches / yr
- 90-day growth
- -24.0%search demand this quarter
- Competition
- 45%top-5 click share · 10 brands · 46 sellers
Flapen Score
Pittsburgh Penguins Hat against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pittsburgh Penguins Hat is stronger. Inside it, weaker.
Market
The Pittsburgh Penguins Hat market on Amazon at a glance
Shoppers on Amazon United States searched for Pittsburgh Penguins Hat 49K times last year and spent an estimated $10K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- -24.0%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $10Ka year
- Peak month
- December4.2× the quietest month
- Top search term
- pittsburgh penguins hat36K searches a year
02 · Price
A sale here is worth $28.70.
Listings sell for $28.70 on average, from $12.86 to $44.49. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $28.70 that is $0 to $3K a year per listing.
- Average price
- $28.70inside the $15 to $100 sweet spot
- Price range
- $12.86–$44.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 31.7% of listings are out of stock. The average listing ranks #10,386 within Baseball Caps. It carries 355 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 67%
- Out of stock, average day
- 31.7%
- Average rank
- #10,386in Baseball Caps
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 355per listing
- Listings tracked
- 39
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Pittsburgh Penguins Hat products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
AMERICAN NEEDLE Pittsburgh Penguins Officially Licensed NHL Burnett Adjustable Snapback Baseball Hat Ivory/Black (23020A-PPN-IBLK)
- Price
- $28.51
- Rating
- 4.7/5
- Reviews
- 100
- Age
- 2y ago

AMERICAN NEEDLE Officially Licensed NHL Pittsburgh Penguins Team Hat Embroidered Logo Flat Brim Snapback Black/Gold
- Price
- $32.72
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 4y ago

AMERICAN NEEDLE Pittsburgh Penguins Officially Licensed NHL Blue Line Adjustable Snapback Baseball Hat Ivory/Black (EM004A-PPN-IBLK)
- Price
- $25.23
- Rating
- 4.7/5
- Reviews
- 113
- Age
- 2y ago

47 Brand NHL Pittsburgh Penguins MVP H-MVP15WBV-BKB Unisex Black
- Price
- $28.64
- Rating
- 4.8/5
- Reviews
- 397
- Age
- 8y ago

NHL Pittsburgh Penguins 47 Clean Up Adjustable Hat Black One Size
- Price
- $27.66
- Rating
- 4.7/5
- Reviews
- 2,945
- Age
- 18y ago
Trending
estimated 90-day click momentum
Pittsburgh Penguins Franchise Vintage Classic Black Hat Cap Mens Fitted (US Alpha Large)
- Price
- $29.80
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3y ago

Pittsburgh Penguins Franchise Vintage Columbia Blue Mens Hat Cap Fitted (US Alpha Large)
- Price
- $28.80
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

AMERICAN NEEDLE Officially Licensed NHL Pittsburgh Penguins Team Hat Embroidered Logo Flat Brim Snapback Black/Gold
- Price
- $32.72
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 4y ago

Pittsburgh Hockey Sticks Retro Pit Baseball Hat Dad Cap Black
- Price
- $27.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5y ago

AMERICAN NEEDLE Officially Licensed NHL Block Letter Snapback Cap Pittsburgh Penguins Hockey Hat Flat Brim
- Price
- $44.49
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 1y ago
Newest
by launch date
Pittsburgh Penguins Franchise Vintage Columbia Blue Mens Hat Cap Fitted (US Alpha Large)
- Price
- $28.80
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Mitchell & Ness Pittsburgh Penguins NHL 2 Tone Side Patch Snapback Hat Cap Black
- Price
- $37.81
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 8mo ago

Mitchell & Ness Pittsburgh Penguins Pinch Adjustable Hat (US Alpha One Size Black)
- Price
- $30.99
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago

AMERICAN NEEDLE Unisex Pittsburgh Penguins Officially Licensed NHL Roscoe Adjustable Snapback Baseball Hat (EM009A-PPN-BLK)
- Price
- $27.23
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 1y ago

AMERICAN NEEDLE Officially Licensed NHL Block Letter Snapback Cap Pittsburgh Penguins Hockey Hat Flat Brim
- Price
- $44.49
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
46
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
45%
Top 20: 81%
Open market
6%
- AMERICAN NEEDLE51%
- 4725%
- ZHATS6%
- Mitchell & Ness5%
- New Era3%
- Outerstuff3%
- Open — no brand owns it (4 brands, 6%)
Demand
Pittsburgh Penguins Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.2×
Search terms
Top Pittsburgh Penguins Hat search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pittsburgh penguins hat36K/yr
- penguins hat9K/yr
- pittsburgh penguins hats3K/yr
Reviews and returns
What reviews say buyers love and hate about Pittsburgh Penguins Hat
We read the reviews and the return reasons for every product selling here.
“Had to clean up the stitching cause it was frayed”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pittsburgh Penguins Hat questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









