pisces necklace
Skip itSoft demand (-55.6% this quarter) — this niche doesn't clear our bar today.
Review moat
Good1,160.17avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.70–$26.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.44avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good3.0%return rate — above 5% kills the launch gate
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Competition
Bad70%top-5 click share — a locked-up shelf
Market size
Bad$14K$14K/yr · 58K searches
Growth
Bad-55.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, pisces necklace is a $14K/yr Amazon United States market (58K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Feb–Mar–Dec. Verdict: Skip it — 30/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
pisces necklace market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $12K–$16K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #4,027
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 72%
- Out of stock
- 3.3%
- Avg brand age
- 37 months
- Avg seller age
- 204 days
Competition & brand share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
14 falling
Sellers
18
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
19%
- TGOLM31%
- kate spade new york29%
- MJartoria7%
- PAVOI5%
- PANTIDE4%
- Hewill4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -55.6% search growth over the last 90 days.Peak months: Feb, Mar, Dec · busiest ÷ quietest = 3.2×
Top pisces necklace search terms
- pisces necklace43K/yr
- pisces jewelry12K/yr
- pieces necklace zodiac2K/yr
- pisces necklaces for women971/yr
Top pisces necklace products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
kate spade new york Whats Your Sign Mini Pendant Pisces One Size
kate spade new york$26.694.5★19 rev
TGOLM 14k Gold Plated Pisces Sign March Birthstone Created-aquamarine Crystal Necklace for Women Birthday Gift
TGOLM$14.694.6★489 rev
MJartoria Gold Layered Necklaces for Women Trendy Retro Coin Pendant Necklace Dainty Chunky Chain Choker Necklaces for Jewelry Birthday Gifts (Gold Zodiac-Pisces-3PCS Layered)
MJartoria$13.954.2★3,480 rev
PANTIDE 3Pcs Pisces Zodiac Layer Necklaces for Women Retro 14K Gold Plated 12 Constellation Pendant Necklaces Exquisite Letter Horoscope Old English Zodiac Sign Necklace Jewelry Birthday Gift
PANTIDE$7.854.3★4,428 rev
Hollow Moon Crescent Pendant Necklace Pisces Zodiac Constellation Time Gemstone Bracelet Necklace for Women Men Christmas Jewelry Birthday Gift
Hewill$10.024.0★166 rev
Newest
by launch date
LETFLY Pisces Zodiac Gold Necklace Stack for Women 18K Gold Plated Square Shaped Pendant with Adjustable Layered Snake Chain for Women Jewelry Gifts
LETFLY$9.90106 rev
GHIUYUI Zodiac Sign Pendant Necklaces for Women Men Stainless Steels Pisces Constellation Horoscope Medallion Retro Celestial Astrology Jewelry (Pisces 2.19~3.20 Gold)
GHIUYUI$9.78187 rev
kate spade new york Whats Your Sign Mini Pendant Pisces One Size
kate spade new york$26.6919 rev
DEQIYIJI Witchy Zodiac Sign Gothic Moon Necklace for Women Trendy Jewelry Astrology Whimsigoth Statement Pendant Vintage Boho Accessories Alt Whimsical Birthday Gifts Pisces
DEQIYIJI$5.70195 rev
GHIUYUI Zodiac Sign Pendant Necklaces for Women Men Stainless Steels Leo Constellation Horoscope Medallion Retro Celestial Astrology Jewelry (Pisces 2.19~3.20 Silver)
GHIUYUI$9.14187 rev
Trending
90-day click momentumHollow Moon Crescent Pendant Necklace Pisces Zodiac Constellation Time Gemstone Bracelet Necklace for Women Men Christmas Jewelry Birthday Gift
Hewill$10.024.0★
ChungLong0593 Zodiac Natural Stone Horoscope Charms Necklace 12 Constellation Astrology Healing Gemstone Crystal Card Necklace for Women Birthday Anniversary Friendship Exquisite Jewelry Gift Promise Jewelry Gift Card-Pisces
ChungLong0593$5.774.3★
GHIUYUI Zodiac Sign Pendant Necklaces for Women Men Stainless Steels Pisces Constellation Horoscope Medallion Retro Celestial Astrology Jewelry (Pisces 2.19~3.20 Gold)
GHIUYUI$9.784.4★
kate spade new york Whats Your Sign Mini Pendant Pisces One Size
kate spade new york$26.694.5★
TGOLM 14k Gold Plated Pisces Sign February Birthstone Created-amethyst Crystal Necklace for Women Birthday Gift
TGOLM$14.184.6★
What buyers say about pisces necklace
What buyers praise and complain about, mined from review topics.What buyers love
“Zodiac pendant chain”
“Product is well made”
“Delicate and lovely”
“pretty”
“Beautiful piece that has lasted”
“Lots of detail in the charms despite them being dainty”
“Lightweight necklace and very pretty”
“Fits nice”
“Exactly what my daughter was wanting”
“I love it can be adjusted so drastically”
What buyers complain about
“The necklace and the bracelet both broke”
“cheap and low quality”
“the stone on the bracelet doesnt last”
Top return reasons
Common questions
- Is pisces necklace profitable to sell on Amazon United States?
- The niche generates $14K/yr across 18 tracked products. 90-day search growth is -55.6%. Flapen's verdict: Skip it (30/100).
- How competitive is the pisces necklace niche?
- 14 brands and 18 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in pisces necklace?
- Top complaints mined from reviews: Durability, Quality-Overall, Precious Gemstone. The return rate is 3.0%.
- When does demand for pisces necklace peak?
- Demand peaks in Feb–Mar–Dec; the busiest month runs 3.2× the quietest.
- What does it cost to enter the pisces necklace niche?
- Listings span $5.70–$26.69; the average listing price is $12.44 (sweet spot $15–$100). The average incumbent carries 1,160 reviews — the moat a new listing must climb.