- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $29K/yr205K searches / yr
- 90-day growth
- -89.4%search demand this quarter
- Competition
- 44%top-5 click share · 32 brands · 51 sellers
Flapen Score
Pisces against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pisces is stronger. Inside it, weaker.
Market
The Pisces market on Amazon at a glance
Shoppers on Amazon United States searched for Pisces 205K times last year and spent an estimated $29K. The top 5 brands take 54% of clicks. Demand peaks in Feb–Mar–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -89.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.
- Searches, last 12 months
- 205K
- Growth, 90 days vs prior 90
- -89.4%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $29Ka year
- Peak month
- March16.7× the quietest month
- Top search term
- pisces70K searches a year
02 · Price
A sale here is worth $16.41.
Listings sell for $16.41 on average, from $3.26 to $121.81. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $16.41 that is $0 to $2K a year per listing.
- Average price
- $16.41inside the $15 to $100 sweet spot
- Price range
- $3.26–$121.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #6,227 within Pendant Necklaces. It carries 1,339 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 97%
- Out of stock, average day
- 20.0%
- Average rank
- #6,227in Pendant Necklaces
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,339per listing
- Listings tracked
- 38
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Pisces products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
32 falling
Sellers
51
Top-5 brand share
54%
Top 20: 90%
Top-5 click share
44%
Top 20: 83%
Open market
41%
- Brand 119%
- Brand 215%
- Brand 39%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Pisces search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Dec · busiest ÷ quietest = 16.7×
Search terms
Top Pisces search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pisces70K/yr
- pisces gifts for women77K/yr
- pisces gifts39K/yr
- piscis5K/yr
- pisces gifts for men7K/yr
- pisces birthday gifts for women6K/yr
Reviews and returns
What reviews say buyers love and hate about Pisces
We read the reviews and the return reasons for every product selling here.
“it's a little big for my wrist”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pisces questions
Answered from the same tracked data.









