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Pirate Necklace

Fail

Prices span $6.03–$15.44, mostly outside the sweet spot, so Pirate Necklace is a Fail.

Flapen Score
34
34 / 100
Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 45
Market size
$52K/yr165K searches / yr
90-day growth
-18.6%search demand this quarter
Competition
66%top-5 click share · 21 brands · 24 sellers

Flapen Score

Pirate Necklace against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pirate Necklace is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pirate Necklace market on Amazon at a glance

Shoppers on Amazon United States searched for Pirate Necklace 165K times last year and spent an estimated $52K. The top 5 brands take 66% of clicks. Demand peaks in Sep–Oct. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 3.2% of those searches ended in a purchase.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
-18.6%
Conversion, latest week
3.2%
Market size, estimated
$52Ka year
Peak month
October10.0× the quietest month
Top search term
pirate necklace86K searches a year

02 · Price

A sale here is worth $9.89.

Listings sell for $9.89 on average, from $6.03 to $15.44. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.89 that is $989 to $2K a year per listing.

Average price
$9.89under the $15 to $100 sweet spot
Price range
$6.03–$15.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$989–$2K
Returns
8.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,308 within Pendant Necklaces. It carries 502 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#1,308in Pendant Necklaces
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
502per listing
Listings tracked
21

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Pirate Necklace products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

24

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

66%

Top 20: 99%

Open market

31%

  • Brand 128%
  • Brand 213%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 64%

Demand

Pirate Necklace search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 10.0×

Search terms

Top Pirate Necklace search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pirate necklace86K/yr
  • pirate jewellery14K/yr
  • pirate necklace for women21K/yr
  • gold pirate jewellery10K/yr
  • pirate necklaces8K/yr
  • gold pirate necklace7K/yr
  • pirate chain4K/yr
  • pirate jewelry men6K/yr
  • gold pirate jewelry4K/yr
  • pirate jewelry set4K/yr

Reviews and returns

What reviews say buyers love and hate about Pirate Necklace

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Durability”
8.0%of orders come back
“Broke immediately”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Pirate Necklace questions

Answered from the same tracked data.