Pirate Mickey Ears

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

-22.3%

Conversion, latest week

5.1%

Market size, estimated

$31Ka year

Top search term

pirate mickey ears18K searches a year

Listings sell for $9.31 on average, from $4.86 to $11.78. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.31 that is $931 to $2K a year per listing.

Average price

$9.31under the $15 to $100 sweet spot

Price range

$4.86–$11.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$931–$2K

Returns

4.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #433 within Girls. It carries 410 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

8.6%

Average rank

#433in Girls

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

410per listing

Listings tracked

19

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months