Is pirate costume girls profitable to sell on Amazon United States?

The niche generates $261K/yr across 97 tracked products. 2 of 15 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Worth a look (52/100).

How competitive is the pirate costume girls niche?

54 brands and 93 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 35% of demand.

What do buyers complain about in pirate costume girls?

Top complaints mined from reviews: Size-Overall, Product Condition, Value For Money. The return rate is 8.5% — above our launch gate.

When does demand for pirate costume girls peak?

Demand peaks in Sep–Oct; the busiest month runs 18.0× the quietest.

What does it cost to enter the pirate costume girls niche?

Listings span $8.35–$47.87; the average listing price is $21.98 (sweet spot $15–$100). The average incumbent carries 442 reviews — the moat a new listing must climb.

pirate costume girls

Worth a look

Shows no brand lock-in (top 5 brands take 35% of clicks), but high returns (8.5%) keeps it on the watch list.

Brand share

Incredible35%

top-5 brand share — no brand owns this niche

Avg price

Great$21.98

avg listing price — sweet spot $15–$100

Competition

Great26%

top-5 click share — an open shelf

Price range

Great$8.35–$47.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great442.23

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$261K

$261K/yr · 825K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-17.0%

90-day search growth — must beat 0% to launch

Returns

Bad8.5%

return rate — above 5% kills the launch gate

Signals No Dominant Brand Low Review Barrier High Returns

According to Flapen's Amazon United States niche tracking, pirate costume girls is a $261K/yr Amazon United States market (825K searches/yr). The top 5 brands hold 35% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 52/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

pirate costume girls market data

Units sold / yr: 10K–13K; avg 0–100/product
Revenue / yr: $220K–$275K; units × avg price
Conversion rate: 1.4%
Avg BSR: #752
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 2.9%
Avg brand age: 37 months
Avg seller age: 177 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

54 falling

Sellers

Top-5 brand share

35%

Top 20: 75%

Top-5 click share

26%

Top 20: 54%

Open market

61%

PARTTELY16%
Lingway Toys6%
DFZ5%
Zcaynger4%
California Costumes4%
SPUNICOS4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.0% search growth over the last 90 days.

Peak months: Sep, Oct · busiest ÷ quietest = 18.0×

Open Trend

Top pirate costume girls search terms

girls pirate costume176K/yr -23.7%1.2% conv.
boys pirate costume82K/yr -14.1%1.1% conv.
toddler pirate costume63K/yr -14.0%1.7% conv.
pirate costume boys72K/yr -43.6%1.5% conv.
pirate costume girls82K/yr -31.8%1.0% conv.
girls pirate dress26K/yr -24.4%1.0% conv.
girls pirate outfit19K/yr -12.1%1.2% conv.
girl pirate costume54K/yr -22.4%0.9% conv.
boys pirate outfit17K/yr +1.6%0.6% conv.
pirate costume girl47K/yr -25.3%0.9% conv.

All search terms

Top pirate costume girls products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

PARTTELY Pirate Costume Set for 3-14 Years Boys Kids Pirate Costume Set for Toddler Halloween Dressup Themed Party Red

PARTTELY$26.734.4★79 rev

PARTTELY Pirate Costume Set for Boys Kids Pirate Costume Set for Toddler Halloween Dress Up Themed Party (8-10Y) Red

PARTTELY$28.134.4★79 rev

Zcaynger Toddler Boys Pirate Shirt Kids Graphic T Shirt Cotton Short Sleeve Adventure Summer Tee 2-8 Years Black

Zcaynger$11.283.0★5 rev

Kids Medieval Viking Pirate Renaissance Tunic Pants Accessories Costume for Boys Cosplay 3-4T RD-BK Red Black

AITIPOO$43.314.4★81 rev

DFZ Boys Pirate Hawaiian Shirt Nautical Button Down Retro Cruise Casual Vacation Pirate Night Outfits for Kids Blue

DFZ$16.334.2★97 rev

Newest

by launch date

Zcaynger Toddler Boys Pirate Shirt Kids Graphic T Shirt Cotton Short Sleeve Adventure Summer Tee 2-8 Years Black

Zcaynger$11.285 rev

5mo ago

Kids Medieval Viking Pirate Renaissance Tunic Pants Accessories Costume for Boys Cosplay 3-4T RD-BK Red Black

AITIPOO$43.3181 rev

8mo ago

COTRIO Girls Pirate Dress Toddler Princess Dress Birthday Outfit Two Piece Ruffle Sleeve T-Shirt Tulle Tutu Skirt Set Kids Party Clothes Size 6 (5-6 Years Red)

COTRIO$14.6635 rev

8mo ago

Cocojeci Pirate Costume Kids Boys Halloween Costume Halloween Costumes for Boys Toddler Pirate Costumes for Role Play Dress Up Party

Cocojeci$26.7491 rev

10mo ago

DFZ Boys Pirate Hawaiian Shirt Nautical Button Down Retro Cruise Casual Vacation Pirate Night Outfits for Kids Blue

DFZ$16.3397 rev

1y ago

What buyers say about pirate costume girls

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall30%

“True to size”

Quality-Overall21%

“Amazing quality”

Comfort-Overall8%

“was very comfortable”

Value For Money7%

“Great price”

Material Quality5%

“The material didnt feel cheap”

Ease Of Use3%

“Will get lots of use”

Weight Light2%

“The fabric is lightweight”

Durability2%

“seems very durable”

Advertised Vs Actual Product2%

“everything was exactly as described”

Creativity1%

“Awesome for kids to blow their imagination”

What buyers complain about

Size-Overall26%

“Runs a little big”

Product Condition11%

“Beware Pre-Used Costume”

Value For Money7%

“It's was a little cheaper looking than expected”

Strap/String Quality7%

“Shoulders strap falls easily”

Quality-Overall6%

“Made cheap”

Stretchability/Expandability/Elasticity4%

“the other part is very stretchy”

Ease Of Cleaning3%

“My product came super dirty”

Color3%

“Completely different outfit and colors”

Advertised Vs Actual Product3%

“The hat is NOT as pictured”

Strength2%

“The material is flimsy”

Top return reasons

Size-Overall69%

Quality-Overall6%

Advertised Vs Actual Product4%

Material Quality3%

Length3%

Value For Money2%

Product Condition2%

Defective Material/Parts1%

Chest Fit1%

Shape/Style1%

Common questions

Is pirate costume girls profitable to sell on Amazon United States?: The niche generates $261K/yr across 97 tracked products. 2 of 15 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Worth a look (52/100).
How competitive is the pirate costume girls niche?: 54 brands and 93 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 35% of demand.
What do buyers complain about in pirate costume girls?: Top complaints mined from reviews: Size-Overall, Product Condition, Value For Money. The return rate is 8.5% — above our launch gate.
When does demand for pirate costume girls peak?: Demand peaks in Sep–Oct; the busiest month runs 18.0× the quietest.
What does it cost to enter the pirate costume girls niche?: Listings span $8.35–$47.87; the average listing price is $21.98 (sweet spot $15–$100). The average incumbent carries 442 reviews — the moat a new listing must climb.