Pirate Bandana

Shoppers searched for this 467K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -32.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $202K a year.

Searches, last 12 months

467K

Growth, 90 days vs prior 90

-32.5%

Conversion, latest week

3.7%

Market size, estimated

$202Ka year

Peak month

October19.7× the quietest month

Top search term

pirate bandana128K searches a year

Listings sell for $11.84 on average, from $5.80 to $27.26. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $11.84 that is $3K to $6K a year per listing.

Average price

$11.84under the $15 to $100 sweet spot

Price range

$5.80–$27.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

4.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #2,709 within Scarves & Wraps. It carries 931 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.6%

Average rank

#2,709in Scarves & Wraps

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

931per listing

Listings tracked

29

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months