Pins

Shoppers searched for this 7.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $686K a year.

Searches, last 12 months

7.2M

Growth, 90 days vs prior 90

+20.3%

Conversion, latest week

0.9%

Market size, estimated

$686Ka year

Peak month

August1.6× the quietest month

Top search term

pin2.1M searches a year

Listings sell for $10.32 on average, from $3.73 to $40.01. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,500 to 2,000 of them. At $10.32 that is $15K to $21K a year per listing.

Average price

$10.32under the $15 to $100 sweet spot

Price range

$3.73–$40.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

1,500–2,000

Revenue per listing a year

$15K–$21K

Returns

0.9%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #7,873 within Accessories. It carries 1,873 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

4.4%

Average rank

#7,873in Accessories

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

1,873per listing

Listings tracked

46

14 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

9Amazon's first-year sales bar

Average brand age

37 months