Pink Wallet

Shoppers searched for this 503K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months

503K

Growth, 90 days vs prior 90

-11.7%

Conversion, latest week

0.9%

Market size, estimated

$71Ka year

Peak month

December1.8× the quietest month

Top search term

pink wallet286K searches a year

Listings sell for $15.10 on average, from $5.47 to $55.17. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $15.10 that is $0 to $2K a year per listing.

Average price

$15.10inside the $15 to $100 sweet spot

Price range

$5.47–$55.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

3.4%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #802 within Wallets, Card Cases & Money Organizers. It carries 3,384 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#802in Wallets, Card Cases & Money Organizers

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

3,384per listing

Listings tracked

72

13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

5Amazon's first-year sales bar

Average brand age

33 months