Pink Umbrella

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +32.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

183K

Growth, 90 days vs prior 90

+32.2%

Conversion, latest week

2.7%

Market size, estimated

$117Ka year

Peak month

August3.5× the quietest month

Top search term

pink umbrella125K searches a year

Listings sell for $23.18 on average, from $6.73 to $118.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $23.18 that is $2K to $6K a year per listing.

Average price

$23.18inside the $15 to $100 sweet spot

Price range

$6.73–$118.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.3%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #112 within Umbrellas. It carries 8,145 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

9.8%

Average rank

#112in Umbrellas

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

8,145per listing

Listings tracked

47

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months