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Pink Turtleneck Women

Fail

Demand is soft, at -86.7% this quarter, so Pink Turtleneck Women is a Fail.

Flapen Score
33
33 / 100
Ranks 15,219 of 16,930 Clothing, Shoes & Jewelry niches · −12 vs the category median of 45
Market size
$18K/yr154K searches / yr
90-day growth
-86.7%search demand this quarter
Competition
37%top-5 click share · 20 brands · 24 sellers

Flapen Score

Pink Turtleneck Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Pink Turtleneck Women is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Turtleneck Women market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Turtleneck Women 154K times last year and spent an estimated $18K. The top 5 brands take 70% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -86.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months
154K
Growth, 90 days vs prior 90
-86.7%
Conversion, latest week
0.7%
Market size, estimated
$18Ka year
Peak month
February17.2× the quietest month
Top search term
pink turtleneck47K searches a year

02 · Price

A sale here is worth $16.63.

Listings sell for $16.63 on average, from $7.59 to $33.85. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.63 that is $0 to $2K a year per listing.

Average price
$16.63inside the $15 to $100 sweet spot
Price range
$7.59–$33.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
15.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #1,834 within Sweaters. It carries 5,167 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
10.8%
Average rank
#1,834in Sweaters
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
5,167per listing
Listings tracked
44

04 · Newcomers

0 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Pink Turtleneck Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

20 falling

Sellers

24

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

37%

Top 20: 73%

Open market

25%

  • Brand 144%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Pink Turtleneck Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 17.2×

Search terms

Top Pink Turtleneck Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink turtleneck47K/yr
  • pink turtleneck women34K/yr
  • pink turtleneck sweater26K/yr
  • pink turtle neck7K/yr
  • hot pink turtleneck women4K/yr
  • light pink turtleneck5K/yr
  • hot pink turtleneck8K/yr
  • pink turtle neck sweater5K/yr
  • hot pink turtleneck sweater5K/yr
  • light pink turtleneck women6K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Turtleneck Women

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Size-Overall”
15.2%of orders come back
“Not a Good fit”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Pink Turtleneck Women questions

Answered from the same tracked data.