pink shawl
Worth a lookShows no brand lock-in (top 5 brands take 45% of clicks), but a small market ($64K/yr) keeps it on the watch list.
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great32%top-5 click share — an open shelf
Price range
Great$7.08–$59.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.86avg listing price — sweet spot $15–$100
Growth
Good+39.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,229.81avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.4%return rate — above 5% kills the launch gate
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$64K$64K/yr · 196K searches
According to Flapen's Amazon United States niche tracking, pink shawl is a $64K/yr Amazon United States market (196K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Apr–May–Oct. Verdict: Worth a look — 53/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
pink shawl market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $89K–$119K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #74
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 1.0%
- Avg brand age
- 36 months
- Avg seller age
- 180 days
Competition & brand share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.Brands
31 falling
Sellers
36
Top-5 brand share
45%
Top 20: 94%
Top-5 click share
32%
Top 20: 69%
Open market
47%
- CHICGAL12%
- PULI9%
- vimate8%
- RIIQIICHY8%
- FURTALK8%
- Pukguro8%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +39.3% search growth over the last 90 days.Peak months: Apr, May, Oct · busiest ÷ quietest = 2.7×
Top pink shawl search terms
- pink shawl87K/yr
- pink shawl for women dressy19K/yr
- light pink shawl18K/yr
- pink wrap19K/yr
- hot pink shawl13K/yr
- pink sheer shawl5K/yr
- pink shaw7K/yr
- pink shall6K/yr
- shawl pink4K/yr
- pink shawl for women13K/yr
Top pink shawl products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
pink Pashmina Scarf-womens Pashmina Shawls and wraps for Wedding Evening Dresses travel(Pink)
vimate$13.064.7★3,440 rev
PULI Womens Pashmina Shawl Wraps for Evening Dress Large Scarf Blanket Long Wedding Bridal Winter Warm Shoulder Wrap pink
PULI$30.334.7★436 rev
Pukguro Blush Pink Shawls and Wraps for Weddings Sheer Chiffon Women Evening Wraps Silky Scarf 79 * 18
Pukguro$11.474.4★3,074 rev
Shawls and Wraps for Evening Dresses Sheer Womens Chiffon Scarf Wedding Bridal Cover Up Pink
CHICGAL$10.984.4★432 rev
Vickorpen Shawl Wrap Soft Chiffon Scarve Scarf For Evening Party Dresses Wedding Stole(Blush one size)
Vickorpen$8.884.5★1,406 rev
Newest
by launch date
Avidlove Shawl and Wraps Shrug for Evening Dresses Sheer Chiffon Cape Women Elegant Silky Wraps Wedding Scarf Cover Up Light Pink One Size
Avidlove$14.2533 rev
Avidlove Scarf Dresss Sheer Cover Up Chiffon Scarf Wrap for Women Lightweight Soft Party Evening Accessory Light Pink
Avidlove$12.3844 rev
Womens Chiffon Shawl Wraps Shrug for Evening Dress Wedding Cape Bolero Flapper Party Cover Up Pink One Size
Avidlove$11.7663 rev
PULI Womens Pashmina Shawl Wraps for Evening Dress Large Scarf Blanket Long Wedding Bridal Winter Warm Shoulder Wrap pink
PULI$30.33436 rev
Womens Sheer Poncho Top Y2k Knitted Summer Asymmetrical Mesh Shawl Pullover Sweater Cover Up Tops (US Alpha One Size Regular Regular Pink)
Dancenter$15.0047 rev
Trending
90-day click momentumWomens Sheer Poncho Top Y2k Knitted Summer Asymmetrical Mesh Shawl Pullover Sweater Cover Up Tops (US Alpha One Size Regular Regular Pink)
Dancenter$15.004.4★
Chiffon Shawls and Wraps for Evening Dresses Women Elegant Soft Scarf Bridal Scarve Wedding Stole (Pink One Size)
Hotshawl$10.684.4★
Avidlove Shawl and Wraps Shrug for Evening Dresses Sheer Chiffon Cape Women Elegant Silky Wraps Wedding Scarf Cover Up Light Pink One Size
Avidlove$14.254.4★
Avidlove Scarf Dresss Sheer Cover Up Chiffon Scarf Wrap for Women Lightweight Soft Party Evening Accessory Light Pink
Avidlove$12.384.4★
Womens Chiffon Shawl Wraps Shrug for Evening Dress Wedding Cape Bolero Flapper Party Cover Up Pink One Size
Avidlove$11.764.2★
What buyers say about pink shawl
What buyers praise and complain about, mined from review topics.What buyers love
“Silky smooth”
“Comfortable to sleep in”
“It was also very affordable for the quality”
“the color is accurate”
“fits snugly”
“Good material”
“Good Value”
“It worked well and even helped keep me warm in a cold, drafty building”
“Easy to use”
“Just what I needed”
What buyers complain about
“too tight”
“Doesnt stay in place”
“TERRIBLE quality control”
“Wasn't comfortable”
“Not as described”
“Feels like Cheap material”
“Has a chemical odor”
“Item looks used”
“it made me lose hair”
“there is already a little bit of fraying along the edges”
Top return reasons
Common questions
- Is pink shawl profitable to sell on Amazon United States?
- The niche generates $64K/yr across 58 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +39.3%. Flapen's verdict: Worth a look (53/100).
- How competitive is the pink shawl niche?
- 31 brands and 36 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 45% of demand.
- What do buyers complain about in pink shawl?
- Top complaints mined from reviews: Size-Overall, Grip, Quality-Overall. The return rate is 4.4%.
- When does demand for pink shawl peak?
- Demand peaks in Apr–May–Oct; the busiest month runs 2.7× the quietest.
- What does it cost to enter the pink shawl niche?
- Listings span $7.08–$59.04; the average listing price is $14.86 (sweet spot $15–$100). The average incumbent carries 3,230 reviews — the moat a new listing must climb.