pink robe
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Avg price
Incredible$23.08avg listing price — sweet spot $15–$100
Competition
Great28%top-5 click share — an open shelf
Price range
Great$7.04–$76.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad5,208.37avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Market size
Bad$48K$48K/yr · 262K searches
Growth
Bad-27.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, pink robe is a $48K/yr Amazon United States market (262K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
pink robe market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $69K–$92K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #172
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 92%
- Out of stock
- 2.2%
- Avg brand age
- 47 months
- Avg seller age
- 164 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
32 rising
Sellers
40
Top-5 brand share
55%
Top 20: 91%
Top-5 click share
28%
Top 20: 61%
Open market
40%
- Ekouaer19%
- EPLAZA14%
- PAVILIA10%
- HEARTNICE6%
- Super Shopping-zone6%
- Yurhap5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.6% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.5×
Top pink robe search terms
- pink silk robe61K/yr
- pink satin robe36K/yr
- hot pink robe23K/yr
- pink fluffy robe24K/yr
- pink silk robes for women9K/yr
- pink robe silk17K/yr
- pink cotton robe6K/yr
- hot pink robes for women9K/yr
- silk pink robe10K/yr
- long pink robe7K/yr
Top pink robe products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
EPLAZA Women Silky Satin Robe Wedding Bridal Party Bride Bridesmaid Robes Kimono Loungewear Dressing Gowns (Pink Tag SM)
EPLAZA$10.424.2★1,987 rev
Yurhap Premium Robes for Women - Super Soft Cozy Fleece Womens Robe Plush Long Bathrobe
Yurhap$21.694.7★3,616 rev
HEARTNICE Womens Hooded Fleece Robe Soft Plush Bathrobe for Womens Fluffy Cute Long House Coat (Rose Hooded S/M)
HEARTNICE$24.964.6★9,866 rev
V Vaborous Womens Satin Robes Bridesmaid Robes Silk Sleepwear Pink S/M
V Vaborous$12.134.6★893 rev
PAVILIA Premium Womens Plush Soft Robe Fluffy Warm Fleece Sherpa Shaggy Bathrobe (L/XL Light Pink)
PAVILIA$29.354.6★13,026 rev
Newest
by launch date
NY Threads Premium Womens Robe Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Light Pink
NY Threads$22.4544,281 rev
Satin Robes for Women Bridal Bridesmaids Robe Silk Robe with Faux Fur Trim Satin Bell sleeves Wedding Dressing Gown (US Alpha Medium Regular Regular Magenta)
silkola$26.52110 rev
Ekouaer Womens Silk Robes Lightweight Kimono Robe for Bride Bridesmaids Short Bridal Party Robes Wedding Loungewear
Ekouaer$16.61298 rev
PJGGZ Womens Shawl Collar Bathrobe Soft Long Towel Robes for Women - Super Absorbent Quick Dry yet Warm(Light Pink S/M)
PJGGZ$23.48836 rev
Ekouaer Womens Robes Kimono Lightweight Bride Robe for Wedding Day Female Cute Ruffle Hem Silk Satin Bathrobe with Belted Pink S
Ekouaer$17.05251 rev
Trending
90-day click momentumNY Threads Premium Womens Robe Plush Fleece Long Bath Robe for Women Fluffy Soft Womens Bathrobe Medium Light Pink
NY Threads$22.454.6★
Satin Robes for Women Bridal Bridesmaids Robe Silk Robe with Faux Fur Trim Satin Bell sleeves Wedding Dressing Gown (US Alpha Medium Regular Regular Magenta)
silkola$26.524.4★
Ekouaer Silk Robes for Women Long Satin Bride Bridesmaid Wedding Party Robes Lightweight Sexy Sleepwear with Pockets
Ekouaer$24.364.5★
Ekouaer Womens Robes Kimono Lightweight Bride Robe for Wedding Day Female Cute Ruffle Hem Silk Satin Bathrobe with Belted Pink S
Ekouaer$17.054.6★
PAVILIA Premium Womens Plush Soft Robe Fluffy Warm Fleece Sherpa Shaggy Bathrobe (S/M Light Pink)
PAVILIA$29.434.6★
What buyers say about pink robe
What buyers praise and complain about, mined from review topics.What buyers love
“Love the softness”
“Very comfortable”
“keeps you warm”
“The fit is comfortable”
“Color is accurate”
“its beautifully made”
“Great value”
“Lightweight”
“The material drapes nicely”
“Was a gift”
What buyers complain about
“Shorter Than Expected”
“Its a bit thin”
“Cheaply made”
“Cheap Material”
“not the color thats advertised”
“Its poorly sewn on”
“not soft at all”
“too thin”
“does not feel good”
“Color Faded and Lint Everywhere”
Top return reasons
Common questions
- Is pink robe profitable to sell on Amazon United States?
- The niche generates $48K/yr across 62 tracked products. 4 of 14 products launched in the last 360 days are still selling. 90-day search growth is -27.6%. Flapen's verdict: Skip it (43/100).
- How competitive is the pink robe niche?
- 32 brands and 40 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 55% of demand.
- What do buyers complain about in pink robe?
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 5.3% — above our launch gate.
- When does demand for pink robe peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.5× the quietest.
- What does it cost to enter the pink robe niche?
- Listings span $7.04–$76.89; the average listing price is $23.08 (sweet spot $15–$100). The average incumbent carries 5,208 reviews — the moat a new listing must climb.