Pink Purse

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $521K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+13.4%

Conversion, latest week

1.4%

Market size, estimated

$521Ka year

Peak month

February1.9× the quietest month

Top search term

pink bag261K searches a year

Listings sell for $26.95 on average, from $9.26 to $297.61. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $26.95 that is $3K to $7K a year per listing.

Average price

$26.95inside the $15 to $100 sweet spot

Price range

$9.26–$297.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

5.9%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #250 within Clutches & Evening Bags. It carries 1,956 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#250in Clutches & Evening Bags

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,956per listing

Listings tracked

132

25 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

25

Successful launches

5Amazon's first-year sales bar

Average brand age

31 months