Is pink pashmina profitable to sell on Amazon United States?

The niche generates $84K/yr across 32 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +35.6%. Flapen's verdict: Skip it (49/100).

How competitive is the pink pashmina niche?

16 brands and 19 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in pink pashmina?

Top complaints mined from reviews: Quality-Overall, Color, Thickness. The return rate is 6.8% — above our launch gate.

When does demand for pink pashmina peak?

Demand peaks in Mar–Apr–May; the busiest month runs 3.1× the quietest.

What does it cost to enter the pink pashmina niche?

Listings span $8.40–$59.04; the average listing price is $16.32 (sweet spot $15–$100). The average incumbent carries 4,124 reviews — the moat a new listing must climb.

pink pashmina

Skip it

High returns (6.8%) — this niche doesn't clear our bar today.

Price range

Great$8.40–$59.04

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$16.32

avg listing price — sweet spot $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Growth

Good+35.6%

90-day search growth — must beat 0% to launch

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Review moat

Bad4,123.88

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$84K

$84K/yr · 98K searches

Returns

Bad6.8%

return rate — above 5% kills the launch gate

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, pink pashmina is a $84K/yr Amazon United States market (98K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 49/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

pink pashmina market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $82K–$98K; units × avg price
Conversion rate: 5.3%
Avg BSR: #325
Page quality: 0%
Prime: 100%
Sponsored: 84%
Out of stock: 0.0%
Avg brand age: 42 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

43%

Top 20: 86%

Open market

32%

Nonakgado19%
Ciormis16%
Achillea11%
vimate9%
ShineGlitz7%
RIIQIICHY6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +35.6% search growth over the last 90 days.

Peak months: Mar, Apr, May · busiest ÷ quietest = 3.1×

Open Trend

Top pink pashmina search terms

pink pashmina62K/yr +30.9%5.2% conv.
pashmina pink8K/yr +31.5%4.0% conv.
pink rave scarf6K/yr +71.3%2.5% conv.
light pink pashmina6K/yr +48.8%7.2% conv.
pink pashmina shawl6K/yr +44.4%5.2% conv.
pink pashmina rave6K/yr +11.3%3.3% conv.
rave scarf pink3K/yr +103.2%1.7% conv.

All search terms

Top pink pashmina products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Pashmina Scarves for Women-Winter Soft Rose Pink Pashmina Wraps and Shawls Rave Travel Hijab Scarf (Sy1-Rose Pink)

Nonakgado$9.594.6★264 rev

pink Pashmina Scarf-womens Pashmina Shawls and wraps for Wedding Evening Dresses travel(Pink)

vimate$13.064.7★3,440 rev

Ciormis Paisley Pashmina Scarf- Rose Pink Silky Paisley Pashmina Shawls for Women Evening Dresses(Style7-Rose Pink)

Ciormis$12.344.6★1,001 rev

Achillea Reversible Paisley Pashmina Rave Scarf Exotic Indian Shawls and Wraps for Evening Dresses Festivals All Seasons (Tapestry Pink)

Achillea$17.014.7★10,278 rev

Jmkcoz Womens Pashmina Shawls Wraps Scarf for Evening Dresses Bridal Bridesmaid Wedding Winter Large Warm Soft Silky Scarves (Pink)

Jmkcoz$8.404.5★229 rev

Newest

by launch date

TUSHUSTY Pashmina Feel Shawls Wraps Rave Scarf for Women Soft Silky Reversible Men Scarves Hijab Light Pink

TUSHUSTY$16.3012 rev

5mo ago

TUSHUSTY Pashmina Feel Shawls Wraps Rave Scarf for Women Soft Silky Reversible Men Scarves Hijab Pink

TUSHUSTY$16.1912 rev

5mo ago

PULI Womens Pashmina Shawl Wraps for Evening Dress Large Scarf Blanket Long Wedding Bridal Winter Warm Shoulder Wrap pink

PULI$30.33436 rev

8mo ago

Nonakgado Pashmina Scarves for Women-Winter Soft Pashmina Wraps and Shawls Rave Travel Hijab Scarf (Sy1-Fuchsia)

Nonakgado$14.77264 rev

9mo ago

Ciormis Womens Scarf Pashmina Shawls and Wraps for Evening Dress Pink Wedding Bride Bridesmaid Gifts Winter Scarves (Baby Pink 27 x 78 inches)

Ciormis$12.16558 rev

1y ago

What buyers say about pink pashmina

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel23%

“Buttery soft material”

Color22%

“Color is very pretty”

Quality-Overall10%

“Great workmanship”

Gifting Purpose8%

“gift was well received”

Comfort-Overall6%

“Very comfortable”

Weight Light5%

“This was a perfect lightweight wrap for a spring outfit”

Value For Money4%

“worth the purchase”

Size-Overall3%

“perfect size”

Material Quality2%

“feel of the material”

Warmth2%

“Kept me warm”

What buyers complain about

Quality-Overall12%

“Bad quality control”

Color10%

“It is a little brighter pink than the photo shows”

Thickness9%

“Thin”

Warmth8%

“how is this supposed to keep me warm when theres no thickness to it”

Stitch/Finish/Polish5%

“Loose stitches everywhere”

Material Quality3%

“Low quality fabric”

Smell3%

“Had a slight odor from being boxed”

Product Condition3%

“Used”

Durability3%

“only thing is it is almost falling apart”

Value For Money2%

“This item was bought for a 215 lb lady it is one size fits all however it's quite pricey”

Top return reasons

Color45%

Size-Overall11%

Material Quality7%

Length7%

Thin7%

Advertised Vs Actual Product3%

Value For Money3%

Quality-Overall3%

Gap/Hole2%

Width1%

Common questions

Is pink pashmina profitable to sell on Amazon United States?: The niche generates $84K/yr across 32 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +35.6%. Flapen's verdict: Skip it (49/100).
How competitive is the pink pashmina niche?: 16 brands and 19 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in pink pashmina?: Top complaints mined from reviews: Quality-Overall, Color, Thickness. The return rate is 6.8% — above our launch gate.
When does demand for pink pashmina peak?: Demand peaks in Mar–Apr–May; the busiest month runs 3.1× the quietest.
What does it cost to enter the pink pashmina niche?: Listings span $8.40–$59.04; the average listing price is $16.32 (sweet spot $15–$100). The average incumbent carries 4,124 reviews — the moat a new listing must climb.