Pink Metallic Purse

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

76K

Growth, 90 days vs prior 90

+15.3%

Conversion, latest week

1.1%

Market size, estimated

$29Ka year

Peak month

September1.6× the quietest month

Top search term

metallic clutch24K searches a year

Listings sell for $34.08 on average, from $9.42 to $128.44. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $34.08 that is $0 to $3K a year per listing.

Average price

$34.08inside the $15 to $100 sweet spot

Price range

$9.42–$128.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

13.4%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #770 within Clutches & Evening Bags. It carries 468 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

8.6%

Average rank

#770in Clutches & Evening Bags

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

468per listing

Listings tracked

118

28 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

28

Successful launches

4Amazon's first-year sales bar

Average brand age

33 months